The main it-event of Ukraine - IForum (+ photos and reviews)

    On April 17, the largest Ukrainian IT conference iForum 2012 was held in Kiev at the premises of the IEC exhibition center . The event took place in four simultaneous streams: Internet business, online advertising, Internet technology and social media.

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    The MyAsterisk company , speaking at the Technology section with a report on its innovations in the field of IP-telephony, has prepared for you a small report and feedback on this interesting event.



    This year's forum was attended by over 5,500 people! The main task of iForum - “contact between people and exchange of ideas” was 100% complete. The speakers were relaxed, which only fueled interest among the audience.

    Especially distinguished famous blogger and one of the "fathers of Runet"Anton Borisovich Nosik , and not even with his report that LiveJournal will still survive all of us. And with a private conversation with the audience already on the street near the venue, where for 5 hours (!!!) in a row Anton Borisovich answered questions, expressing his opinion on the development trends of the blogosphere, the lack of competitiveness of most social networks, Google +’s mistakes in marketing and working with his audience, as well as shared an alternative opinion that the online revolution is “an idea imposed by the security services.” Reviews of the speaker’s speech flooded the Internet even before the event.

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    The forum was opened by the son of the current president of Ukraine - Viktor Viktorovich Yanukovych. Viktor Viktorovich suggested adding to his Facebook page and discussing together the Ukrainian Internet development program, which he intends to include:

    • canceling the blocking of resources without a court decision
    • relieving providers of liability for content
    • legalizing electronic documents

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    Throughout iForum, you could stretch out in the hall stuffed with toys and soft chairs.

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    Speakers from Microsoft, Google, Facebook, MyAsterisk, Megaplan, 1C-Bitrix, Yandex and so on presented their reports . The general relaxedness of the speakers was rewarded with the most positive feedback from the audience.

    There was even an on-site trade of the Artemy Lebedev Studio shop.

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    This late house was assembled already in the evening by the head of Usability Lab, Dmitry Satin , with a report that in most cases it is necessary to change not the design and functionality on the site, but the approach to business and attitude to the buyer.

    The MyAsterisk team performed in the Prime Technology Stream. Our corporate telephony innovation report has gathered an impressive amount of feedback from the audience. The modern business structure has become more complex, requiring a more high-tech approach. The urgent problem was the search for ways to configure the infrastructure of the organization according to its individual needs. Those. expanding the possibilities of integrating the IP telephony platform with applications, CRM systems, etc., to ensure mobility and flexibility of business structures.

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    We paid attention to the integration of Asterisk with the iPhone and Android applications. After all, these solutions are extremely beneficial for the sales sector, as significantly facilitate the communication of supply departments with couriers, drivers and other employees involved in the sale of company products.

    There is no need to replace the organization's SIP phones with Lynс, thanks to our innovative developments in integrating Asterisk and Microsoft Lync. In the same field, we successfully work on the basis of Asterisk SoftPhone in the Office Communications Server environment, which allowed us to use the video and audio conference functions provided by OCS.

    There were many questions about our recent development - the organization of Call centers. This topic was clearly close to the public, and our solutions were extremely relevant for the modern giants of the high-tech industry.

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    At the end of the section, we took part in a round table on the development of modern technologies. Ukrainian IForum , as we have already noticed, is distinguished by extreme openness and tendencies towards informal communication. So even the usual event to discuss development trends turned into an informal conversation, where the questions and answers were not only exhaustive, but also filled with a sense of personal involvement of the speaker in his field of activity. There was a personal attitude to the reports presented by all participants, from this - the willingness to defend their point of view, give examples, delve into the smallest details for a better understanding by the audience.

    At the very close, Alex Mas presented the book "Secrets of Internet Marketing", the first copy of which was sold for 400 UAH at an auction.

    Having made a noise on the official part, the participants were able to finally communicate outside the framework of their reports and companies on afterparty. Our team managed to establish friendly communication with Anton Nosik , the most active participant in the forum, Alexei Mas , judging by the recommendations and reviews, a really interesting book.
    Company MyAsterisk left very positive feedback on the event. Will definitely go in 2013!

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