How is Yahoo optimizing strategy in competitive markets?

    On May 25th, we invited Marvin Liao, Yahoo Commercial Director, to give us an open lecture. The company's "Veteran", now managing sales in EMEA markets (Central and Eastern Europe, the Middle East, Africa), will tell how the Internet giant is adapting to competition in growing markets. In the program: a new, so far unseen, presentation on the company's performance over the last 2-3 years, cases from Yahoo's international practice, as well as answers to audience questions.

    The meeting will be held at the DigitalOctober Technology Park. To participate, just register here .

    In our experience, Marvin’s lectures are always interesting and have little “water” in them. In his last visit, when Liao met with RMA listeners, he first announced that Yahoo will update its services for Russia.Here is the presentation of the updated Russian services, which we publish with his permission.

    And on the 25th, it will be about what experience the company has gained in facing competition in Asia, Europe, Africa and the Middle East. Marvin has been engaged in sales growth for ten years, and before that he was a startup - he was engaged in marketing for Alibris.com .

    If you want Liao to cover some important questions for you about the operation of Yahoo, flip them with the hashtag #RMA_ru - we will transfer these topics to him. We hope he will not mind including them in the report.

    And for those who will not be able to attend, we will organize an online broadcast. The first live experience from COMDI - a lecture by Anna Berezovskaya, CEO of Groupon Russia - turned out to be successful. To be continued on the page of the faculty “Management in the field of Internet technologies” this Wednesday. We will try to give the video in two versions - in the original in English and with translation. By the way, the official representative of Yahoo in Russia Denis Adamovich will translate Marvin’s lecture. Come, it will be interesting!

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