British publisher releases free online gloss
British publishing house Dennis Publishing , which publishes successful Maxim, Men's Fitness, Auto Express magazines, is preparing a novelty for the Internet. The new Monkey weekly will be released only online and on mobile platforms, reports AdMarket.ru .
The publication is positioned as a competitor to the leading British men's weeklies Nuts and Zoo. It reproduces the magazine format of the content, which will complement the video and audio recordings. Beginning November 1, the magazine will be distributed free of charge by e-mail.
Monkey materials can be viewed in a browser and saved in PDF format. 48 pages of the magazine will take information about cars, sports, entertainment, fashion trends and other things that may interest an audience from 16 to 30 years.
There will not be so many advertisements in the project - it only has six pages. But the advertisement will be different, which is possible due to the multimedia environment of its placement.
It is known that 250,000 Internet users have already signed up for the Dennis Publishing novelty - this happened not without the promotion of the Maxim magazine website. Publishing House is going to advertise the service among 900,000 readers of its print media. In addition, mobile advertising is involved, which can be downloaded to phones via Bluetooth from the Avanti Screenmedia interactive screens located in British bars.
The publication is positioned as a competitor to the leading British men's weeklies Nuts and Zoo. It reproduces the magazine format of the content, which will complement the video and audio recordings. Beginning November 1, the magazine will be distributed free of charge by e-mail.
Monkey materials can be viewed in a browser and saved in PDF format. 48 pages of the magazine will take information about cars, sports, entertainment, fashion trends and other things that may interest an audience from 16 to 30 years.
There will not be so many advertisements in the project - it only has six pages. But the advertisement will be different, which is possible due to the multimedia environment of its placement.
It is known that 250,000 Internet users have already signed up for the Dennis Publishing novelty - this happened not without the promotion of the Maxim magazine website. Publishing House is going to advertise the service among 900,000 readers of its print media. In addition, mobile advertising is involved, which can be downloaded to phones via Bluetooth from the Avanti Screenmedia interactive screens located in British bars.