Axis Tel Aviv 2017 Conference, Israel (Day One)

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    I would like to share my impressions of the first day of the Axis conference, which was held in Tel Aviv on March 7-8, 2017. We will skip the prelude about the big Ben Gurion Airport and Israel as a whole and move right to the scene.

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    Pleasantly surprised by the conference venue chosen by the organizers. This is the Peres Center for Peace and Innovation. It is located right on the shores of the Mediterranean Sea. Near the center is quite large and, I note, free parking. There are big problems with this, there’s nowhere to put a car and all parking lots are paid. And so, choosing a good place to park a car and inspecting a beautiful, clean beach, we see a rather unusual facade of the press center. The press center itself is a small three-story building. The design of the facade creates the feeling that concrete blocks just soar in the air, and only glass between them.

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    I arrived at the place, as expected in advance, in order to go through the registration line without waiting in line and immediately go to networking. But it was not there. The organizers forced to wait at the entrance not only ordinary visitors, but also eminent investors. The door was closed in front of everyone :) But it provided an excellent opportunity to start networking right on the porch. Special attention was drawn to military helicopters, which quite often fly along the coastline from north to south. It looks safe and very interesting.

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    Quite a lot were German speaking public. As it turned out, this was due to the presentation of the NRW.Invest Germany system. Also among the conference visitors, I met Russian speakers. To my surprise, most were from Ukraine. There were also visitors from Israel and other countries.

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    After the doors were open for visitors, everyone quickly registered and received the long-awaited badge and booklet with a program of performances. In a cool, spacious lobby on the ground floor, networking immediately began to boil. A rather convenient accreditation made it possible to quickly understand who to look for. A distinctive feature of accreditation, the organizers have chosen the color of the rope for the badge. White is the organizer. Yellow - speakers. Red - investors. Blue is everyone else. I was the owner of a blue ribbon and represented abz.agency.

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    Unfortunately, I have pretty poor spoken English. And I had a small greeting: “I'm representative of abz.agency company. Our company is a web-developer as outsourcing partner. Our team consists of 20 employees. Here I want to find new projects for development as outsourcers. ”If this interested the interlocutor, a business card exchange ritual was carried out. And then followed a short conversation about who does what. So networking should work;)

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    After all, they moved to the 2nd floor, where there were no empty seats. The performances were pretty well organized. But there were, as always, a couple of incidents with presentations. Oh, those PPT :) I really liked the performance, which was not directly related to our line of business. Namely, web development (Laravel, Symfony frameworks, Node and AngularJS) and digital marketing (UX analysis, A / B test, and other CR enhancement methods). I liked the startup on the access control system. For example, your company has 500 employees and in the mornings at the checkpoint people spend quite a lot of time in order to get to work. This system allows you to scan the visitor and skip it automatically while it passes the scanner at a leisurely pace. A person just needs to go through the turnstile at the usual speed.

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    The day ended pretty quickly. We are waiting for what will happen next.

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