Express comparison of Russia and the UK on the development of electronic commerce

    I previously wrote that the Russians prefer to choose goods online and buy offline . Recently translated into Russian and structured the information from this study for a small presentation.

    For those who are going to open an online store in the near future, this analytics will be useful.


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    Instead of the UK, you can take any European country for comparison - the data is almost identical.

    Fact: in terms of general distrust of the Internet as a shopping channel, we are just below the countries of North Africa.

    PS. Information for charting is taken from the open base "Consumer Barometer"

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