Issue 011 - “Competitive analysis”
- The main subject of the MBA program
- The 3rd subject of the QM + MR + CA + IC link
- Strategy definitions
- Sources of competitive advantage
- Industry
analysis
- Market segment analysis - Internal analysis
- Basic strategies
- Comparison with competitors
- Written work can become a thesis
- The 3rd subject of the QM + MR + CA + IC link
- Strategy definitions
- Sources of competitive advantage
- Industry
analysis
- Market segment analysis - Internal analysis
- Basic strategies
- Comparison with competitors
- Written work can become a thesis
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