Moscow and Peter live in antiphase

    On Friday afternoon, I quit LJ's offer to my friends to keep me company at Sting’s concert. My old friend from Novgorod responded, but ICQ malfunctioned, and we did not have time to agree. And in the mail he did not answer. On Saturday morning I threw off ticket prices, but the answer never came. The problem is that he only has an Internet connection at work.

    A similar story occurs with most of my friends in St. Petersburg - on the weekend they do not exist for their virtual friends.

    I was curious how this situation is a common place, and whether statistics can be used as a GPS navigator.

    I took data from Spylog on the distribution of attendance from cities (data for April and June) and found that ...

    Do you know when Muscovites start Monday? - No, not on Saturday. - On Sunday. The largest and most distinct growth in the Moscow Internet audience is on Sunday. And on Friday, the largest drop in the number of Internet visitors from Moscow takes place during the week. Muscovites rest on Saturday, and on Sunday, “residents and visitors of our city” go to “clean their tails” before the start of the work week. I understand this very much: I myself after five days of 8-hour observation of the monitor screen can not see these google-yandex-rambler. And half of Sunday I’m sitting riveting project plans and this column.

    Moreover, if in April, when it was still cold, Muscovites lost interest in the Network only on Friday, then now, in the summer, it begins to decline already on Thursday. Although now the statistics are pretty bad for the football championship. And last weekend, people are sitting at home, on the Internet, and, like a damn, is staring at the screens.

    In St. Petersburg, unlike Muscovites, on Friday only everything begins. Friday is the most active day of virtual life in the northern capital. The reason is that many do not have access from home and go to the Network only from work. And on the last day, I have such a suspicion, Petersburgers do not so much work as they read the news and sit in LJ. According to a recent study by ROMIR MonutoringThis is occupied by most employees. And by the way, if employers in Moscow gave up on this, then in St. Petersburg the other day at my friend in the office they introduced severe restrictions.

    Least of all Petersburgers go to the Internet on Sunday. I think this is a matter of psychology. Most try to rest on the last day to their fullest and stay away from the computer, even if it is at home. The rise in interest in virtual life, as a rule, does not begin on Monday, but on Tuesday. It seems that on Monday the people work, and allows themselves to be distracted by surfing only on the second business day.

    By the way, it is curious that the last days of April, before the May holidays, Muscovites on the Internet sharply decreased, and St. Petersburg became more. It seems that the residents of the capital, despite the high season, took advantage of three days off to go south. And St. Petersburg remained at home.

    The same structure of user behavior is observed in the regions, in the same Krasnodar, the third city in terms of the number of users (according to Spylog), and in Novgorod, which is in 8th place: a surge of interest in the Web on Friday, and complete indifference on Sunday. Therefore, it seems, until Monday, I still won’t know whether my old friend from Novgorod will come to Sting’s concert or not.

    And you know what thought comes about this? - That in the near future the residents of St. Petersburg will become the most virtualized in our country. Firstly, the rise in dialup prices and the decline in broadband prices will affect. Secondly, all the strengthening contacts between the two capitals will also make themselves felt and will pull the St. Petersburg population into the Network. And behind them, regions will also catch up. And a sure sign will be a change in the structure of user behavior, which we will be able to observe with you.

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