$ 50 million in the Ukrainian mobile content market

    The second year the Ukrainian mobile content market has been growing at a 100% pace, and its volume has exceeded $ 50 million, according to the Ukrainian branch of the iKS-Consulting research company . These are the highest growth rates in the segment of personalized services in Ukraine.

    The growth of Ukrainian VAS (the market for additional services) was determined by the mobile content market due to the development of the “mobile Internet” service in the networks of telecom operators. In general, the growth of the Ukrainian VAS industry in 2005 amounted to more than 170%. The share of content services in the revenue structure from VAS has grown to 19%.

    The development of the Ukrainian market has its own atypical features: for example, in the country voice services are more in demand than communication services. But in general, Ukraine with a slight delay repeats the development path of most European countries and Russia.

    Also popular now: