Yandex “tip”: how to maximize profits on a paid subscription

Yandex acquired a paid subscription Yandex.Plus on the services of the company. It gives some advantages when ordering goods in an online store, when ordering a taxi and so on. A monthly amount of 169 rubles is automatically debited. Yandex applied an interesting solution to complicate the cancellation of the subscription.

We go to the section with my services, in which a person will begin to look for how to unsubscribe.

My services
image

There is no information on how to unsubscribe.

We will use the help
image

This is the block we looked at and there is nothing below.
Reminds dialogue from a film:
- Do you see a gopher?
- No ...
- I don’t see either. And he is!

Only using the search on the page, you can find this button:

Search by page
image

And why? Maybe the browser did not load the page background? Or has the ad blocker deleted the link? (I use Yandex.Browser with a built-in ad blocker. It is hard to believe that Yandex did something wrong with the page in its browser. But we will check.)

Check the background of the page.

Information from the browser debugger
image

A white background is set on the html tag, there are no images. The body tag does not contain background color information.

Check the button

Information from the browser debugger
image

The button text color is white, there is no background. It is natural that we do not see white text on a white background.

Click on Subscription Management
image

Thank you, now everything is clear, you can unsubscribe only in the App Store, as I did later.

And what will happen if a person does not use the search on the page and does not find a link how to unsubscribe? He may postpone this activity for later, and then forget to cancel the subscription in a timely manner, before the next cancellation. Thus, you can get 1-2 extra payments that a person did not want to make of his own free will. And this allows such a large company to do it.

Also popular now: