Super laptops for tire sellers: why Lenovo ThinkPad computers were chosen at Pirelli's Moscow office

    Even if you are far from cars, you must have heard of Pirelli tires. The Italian company, founded in 1872, today is one of the world's largest tire manufacturers, not least thanks to Formula 1, an exclusive supplier of rubber for which the company has been since 2011.



    What you hardly heard is that the Lenovo ThinkPad technology has been working for many years at the employees of the Russian branch of Pirelli. Especially for this post, Pirelli employees were asked to share their impressions of using the ThinkPad in their daily work.

    Choosing Lenovo


    Work in Pirelli is very dynamic in the literal sense of the word: company employees often travel on trips - not only on tire tests, but also on ordinary business occasions such as meetings with partners in the regions. This implies special requirements for working computers: this is not a greenhouse office mode of operation, but a 100% load on a laptop. Therefore, parameters such as weight, battery, reliability in harsh operating conditions and speed - become critical.

    Pirelli is no stranger to harsh conditions. ThinkPad's: the material from which the ThinkPad notebook case is made is also used in aviation and Formula 1 racing.

    That’s how, adding a price to the list of requirements, Pirelli formulated criteria for choosing laptops for employees of the Russian division of the company.

    Fact: laptop testing was conducted both in the Russian office and in Milan.

    Speaking of reliability. See what tests Lenovo ThinkPad survived without much damage to its performance:



    I myself, as the owner of one of the ThinkPads, was very pleased to watch. What you need for a laptop that you can take on business trips. Not surprisingly, Pirelli eventually settled on this line. Thus began the long-standing partnership of Lenovo and Pirelli in Russia.

    Integrate it


    Big purchases in big companies are always a lot of work. Pirelli purchasers, with the participation of representatives, met with Lenovo in Moscow. Pirelli has its own standards for software: depending on the nature of the employee’s work, it can be ordinary working software or specialized programs. All these points are tested and verified during the certification process.

    An important role in establishing contact was played by the system integrator - IBS Datafort. Large companies rarely buy equipment directly, as along with the selection of equipment is the question of its replacement and maintenance. It is more convenient to give it to a third party. This is what the system integrator does. All Lenovo equipment comes with a service package: customer service with an employee visiting the office, providing replacement equipment for the duration of the repair.

    Large family


    Over the years of cooperation, Pirelli has formed its own Lenovo equipment fleet, starting with those models that have already been discontinued, but which still regularly serve the company's business tasks in Russia. As a result, today in the Moscow office of Pirelli work:

    • Lenovo m71e and Lenovo m90p desktops
    • a whole family of laptops: Lenovo ThinkPad T420, Lenovo ThinkPad X200s and Lenovo ThinkPad X201, six Lenovo ThinkPad X201i, four Lenovo ThinkPad X230, twenty Lenovo ThinkPad X240 (one of which is used by the Pirelli CEO in Russia). And the main workhorse is the Lenovo ThinkPad X220, of which there are already 46 pieces in Moscow Pirelli.

    Word to user


    Returning to the user survey, which I mentioned at the beginning of the post. In response to a request from Pirelli employees to tell us about their experience with Lenovo technology, we received a lot of feedback. Especially often noted battery life, weight, performance and compactness of ThinkPads.

    Complaints received during the survey (the most interesting part of any survey) are the deterioration of the laptop (for example, battery life on average after two years of operation) or the failure of the hard drive after several drops (tested on X201 and X201i), by and large, the ThinkPad praise 's on the other hand: battery wear is an inevitable process, and two years of durability is more than a decent period. And about how hard hard drives survive falls, and it’s not worth talking :)

    Fact:field workers often carry a spare battery or a larger battery.

    As I was told at Pirelli, users who used Lenovo often refused to offer newer Dell or HP laptops, which are also popular in the corporate segment, asking to leave Lenovo - replacing, for example, the model with a newer one. Which I wish you too.

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