Gen Z Beauty Metaverse: Science Instead of Marketing https://ymaho.com/gen-z-beauty-metaverse-science-instead-of-marketing
Gen Z demands clinical evidence and ingredient transparency from beauty brands. Learn how peptides and scalp care are changing the market. Read the analysis!
Intellia CRISPR therapy: FDA filing for lonvo-z for HAE https://ymaho.com/intellia-crispr-therapy-fda-filing-for-lonvo-z-for-hae
Intellia has filed the world's first application for an in vivo CRISPR therapy, lonvo-z, for hereditary angioedema (HAE). 87% reduction in attacks, 62% attack-free. Risk, market, and forecast analysis. Read.
Conscious Cosmetics 2026: Trend for Rationality and Generation Z https://ymaho.com/conscious-cosmetics-2026-trend-for-rationality-and-generation-z
89% of Russians care about ecology, but not all are ready to pay for it. The market demands clinical evidence. Find out how zoomers fight greenwashing and why R&D departments become more important than marketing.
Quiet Luxury and Skinimalism: Skincare Trends 2026 https://ymaho.com/quiet-luxury-and-skinimalism-skincare-trends-2026
Why 62% of Gen Z Are Switching to Minimalist Skincare? Learn about the trends of 'quiet luxury' and skinimalism that are changing the beauty industry in 2026.
Brain Wealth: Why Young People Invest in Cognitive Health https://ymaho.com/brain-wealth-why-young-people-invest-in-cognitive-health
How Generation Z Insures the Brain Against AI and Digital Dementia: The Brain Wealth Trend, Nootropics, and Glocation Retreats. Learn How to Preserve Cognitive Capital.
Emotional Healing Rituals: Nervous System Regulation https://ymaho.com/emotional-healing-rituals-nervous-system-regulation
Why Gen Z and Millennials Choose Slowing Practices? Trend Analytics 2026: Breathing, Journals, Digital Detox, and a $9.4 Billion Market. Read.
Rational choice of cosmetics: a scientific approach of buyers https://ymaho.com/rational-choice-of-cosmetics-a-scientific-approach-of-buyers
44% of Generation Z demand real reviews, 58% trust only themselves. We analyze the trend of evidence-based cosmetics and the collapse of emotional marketing. Read.
In vivo gene editing: phase 3 of HAE therapy successful https://ymaho.com/in-vivo-gene-editing-phase-3-of-hae-therapy-successful
First ever successful phase 3 in vivo gene editing: lonvo-z therapy reduces HAE attacks by 87%. Learn about the breakthrough and discontinuation of prophylaxis.
Social Media and the Fertility Crisis: Wild Nutrition 2026 Report https://ymaho.com/social-media-and-the-fertility-crisis-wild-nutrition-2026-report
79% of Britons Want More Children, but the Economy and Social Media Get in the Way. How Wild Nutrition Exposed the Psychotrauma of Infertility Treatment. Find Out Why Generation Z Is Postponing Parenthood.
Intellia CRISPR therapy: phase 3 data on edema — breakthrough https://ymaho.com/intellia-crispr-therapy-phase-3-data-on-edema-breakthrough
Intellia presented long-awaited phase III data of CRISPR therapy lonvo-z for hereditary angioedema: 87% reduction in attacks, 62% of patients attack-free. Learn about the breakthrough in in vivo genome editing.