So that you live on donates!

    Again they raised a howl about evil copyright holders. Now the reason was that Lopukhov was soldered for 4 years conditionally, and civil claims for damages were approaching them. In general, they don’t give a damn about these poor fellows, but the reason for the howl was the amount of damage claimed by the prosecution - 38 billion rubles. And again it began - the price should be fair, affordable, adequate; there is no need to feed copywriters, it is necessary to donate authors; down DVD, you give digital distribution (for an honest price of course).

    Since I rarely watch a movie, and if I watch it, either in a movie theater or on a television, the problems of Hollywood and Mikhalkov do not bother me much. Therefore, the conversation will not go about films.

    I read a lot of books and follow the experiments of the authors. I don’t have a cozy three-story house in a quiet place with a dedicated library, so I rarely buy books in paper. My choice is an electronic copy. It is important for me that books in electronic form are available.

    1. Price

    In general, in a market economy, where homo homini lupus est (or if you rephrase this famous Latinism - wow, wow, wow 3 ), the holy right of the producer to sell his labor for any amount he likes. Not fair, not adequate, not fair - any. Therefore, all arguments such as living standards, salaries, taxes, etc. can be dismissed as insolvent. The seller has the right to assign any amount for his goods.

    On the other hand, the consumer has the right not to pay this amount. So that they would not start giving me an example of a monopoly: a book is not a commodity of prime necessity, you can live without it. 14% of the world's population do not know how to read, and nothing, live and breed.

    Obviously, the participants want something different and try to move the price in different directions: some to zero, others to plus-infinity. When in the end the amount that the buyer is willing to pay equals the amount for which the seller is willing to sell, everyone begins to live, if not happily, then more or less peacefully. If the meeting does not occur, the seller simply stops releasing the goods, and the goods disappear from the market, often together with the seller. Some of the buyers who were satisfied with the high price would be saddened by this, but there was nothing to be done.

    With the advent of numbers in our daily lives, the price of copying began to tend to zero. Producers of information content have lost the basic protection of their investments in capital goods. Obviously, they have two options left: to leave the market or to meet the buyer. They don’t want to hand over their market without a fight, hence the largely idiotic criminal and civil processes. They try to meet the buyer, because Buying an e-book is no longer a problem, but the numbers that come later indicate that the buyer is not ready to take the counter step. From this, similarly, largely idiotic laws, criminal and civil cases arise.

    2. Crowdfunding and donations

    In the book industry (even in Russia, and the examples will be exactly Russian) there are examples of successful crowdfunding and donate. Nevertheless, according to my personal observations, they work only for authors already promoted by classical methods.

    We will leave aside the artistic and aesthetic value of the works of the authors, which I will give as an example - all felt-tip pens are different in taste and color. And if you do not like a specific author, then this does not mean that your loved one will have different results. If you want to supplement the tables - send the results, supplement.

    2.1 Crowdfunding

    authorinquirycollectiontermdonorswednesday circulation 1
    Nick Perumov
    100'000290'0001 month1'39070'000
    Sergey Lukyanenko
    beginning and end of the project
    -6'4003 days2'640200'000
    Sergey Tarmashev
    1'000'000900'0001 year36025'000

    Lukyanenko’s amount is so small, because he just counted how many people are ready to send the ruble for his story, which he will post in the public domain, the amount is a little more because terminals do not accept coins. Fundraising announcement saw a minimum of 55'000 people.

    Tarmashev, in addition to the electronic version, will have a printed version, which all donors will receive.

    As you can see, Perumov got a less successful idea: the average donation is comparable to the cost of the electronic and the number of project participants has exceeded 1% of the average circulation.

    2.2 Donets and sales of electronic copies

    authordonateelectronic bookswednesday circulation 1
    Boris Gromov
    Sergey Lukyanenko ( inf )450'00066'000200'000
    Sergey Tarmashev2'700 ( inf )33'000 ( inf )25'000

    The results are taken for different periods, and are presented for convenience of comparison to the month (by dividing or multiplying) excluding the royalties of stores (which can reach 75%) and commissions of payment systems (can reach 15%).

    Only Lukyanenko has a decent result, but this is the best-selling science fiction in Russia with the largest print runs. The remaining indicators are not very similar to income.
    Tarmashev has the most significant, since the wallet worked for more than 4 years.

    3. Digital distribution

    Since there is nowhere to take statistics on sales of legal electronic copies (and the previous plate shows that they are even negligible in absolute numbers), we compare print runs with downloads on one well-known resource (the numbers on the second match).
    authorwednesday circulationwednesday download 2
    Andrey Cruz25'00053'000
    Boris Gromov10'00029'000
    Vadim Panov70'00041'000
    Victor Pelevin140'00034'000
    Nick Perumov70'00023'000
    Sergey Lukyanenko200'00061'000
    Sergey Tarmashev25'00035'000

    It is not possible to build the intersections of the sets of downloaded, having a legal copy, read one page and dropped, not fundamentally paying for anything. Nevertheless, it is noticeable with the naked eye - the higher the circulation, the less “harm” to network libraries. And perhaps the famous authors even claim that network distribution is an additional advertisement.

    The less known the author, the greater the negative impact of network libraries. So, publishers will have to cut back on investments in new authors who have stopped fighting back. And how personally I can’t understand how a new author can become known without money injections (in advertising). If anyone knows - tell us a laugh together.

    4. Conclusion

    No, now in the context of copyright "conclusion" sounds extremely ambiguous.

    4. The last section

    At the very beginning, I drew your attention to the fact that we live under capitalism. Unprofitable goods will leave the market. This is neither good nor bad; it is the law of the existing social system. In the end, we have written so many classics in our country, which are already in the public domain, which was enough for a couple of revolutions, and for sad nights I will have enough even more than that.

    As an epilogue, I will insert a quote from Boris Gromov on the subject of Coping is not theft:
    It's just that people also transfer money to a wallet. But it’s hard to call it income: for the entire life of the wallet - a little more than 12 thousand rubles. Of these, more than a third are translations for an audio book, which the reader Dmitry Khazanovich and I tried to officially sell on the Web. It didn’t burn out: after 4 and a half hours after the start of sales, the book was already uploaded to Rutreker, and after that, sales, it’s not difficult to guess, stopped. There are only downloads from Rutreker, which, although there are many, but there is no income from them.

    Reference Information.
    1. How was the average circulation calculated?
      Any bookstore or catalog opened and up to 10 books of the author were taken.
    2. How was the average download counted?
      We took statistics on the download of books (large works published by individual books, it is unrealistic to correlate stories with collections).
    3. Victor Pelevin. Generation p

    UPD 2013-11-06
    The article is sensible, by the way, and quite honestly describes everything.
    Sergey Lukyanenko

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