HTC is developing its own cloud music service

The other day, some online media reported on the upcoming cloud music service from the NTS. This company, along with the rest, decided to create its own music service, "sharpened" for use on devices from the NTS. In general, such services seem to have become the standard for many manufacturers of computer equipment and mobile devices. A few days ago, for example, Acer announced the creation of the Acer Cloud file-based cloud service, also designed to work with "native" devices.
As for the development from the NTS, this company has long been trying to enter the music industry. For example, in 2011, NTS acquired Beats Audio, which produces high-quality headphones. Apparently, so that the buyers of the headphones had something to listen to, the NTS took care of creating a new music service. Now, as mentioned above, many companies are creating something similar - I wonder how many services of different brands will remain to live in a year or two.
According to analysts, the fact that the creation of "cloud" services from manufacturers of mobile equipment and computers has already been put on stream indicates the desire of companies to occupy their own niche in this area. So that customers do not work with third-party services, brands offer them their own services, thus obtaining a stable audience, which, moreover, is also solvent.
Unfortunately, it is now unknown when exactly the music service from the NTS will appear. Probably this will happen very soon. In any case, some “anonymous sources” claim that the presentation of the service will take place at the Mobile World Congress 2012 event. In general, this is really one of the best ways to express yourself and your products - after all, many interested customers will be present at this exhibition, just curious, and, of course, journalists.
Via CNET