The birth of an idea. How to come up with a bike.

    Everyone can come up with an idea. We do this every day, without exception, sometimes just not noticing what happened. But do such ideas have a future? Let's take a closer look at specific examples.

    We woke up early in the morning in a terrible mood and barely able to pull our eyes out into the kitchen to pour coffee. Thoughts about the crisis, yesterday's drinking bout, a broken TV and an unresponsive domain name are throbbing in my head, contrary to the universal plan of your corporation. A familiar condition? Presented?

    You take out an empty mug, open a can of coffee, put your favorite Neskafi in your usual strict proportion. Next, you open the sugar bowl and do the same operation. A boiled kettle makes you start and now you are pouring boiling water into a mug. Morning begins as usual and suddenly “BAM”! You intuitively feel that not everything is as good as it should be. What happened? Having succumbed to your thoughts, you mixed up the proportions of sugar, water and coffee, as a result of which an unfit drink was bubbling in the mug. Is it a shame? The intensity of your emotions reaches the limit. You throw the mug against the wall, remember loudly the same mother and begin the brewing ritual first.

    Of course, the example is sucked from the finger and has little in common with reality, but in this case we just needed something abstract, without reference to ordinary events.

    We continue:

    The thought pops up in your head: “You would snap your fingers and it would all fill up and brew” ... And now she was born! Idea! You quit your breakfast, call work to tell your boss about a very long and unpleasant “Bobble Winnipups disease” that suddenly struck you in the coming month and sit down at the blueprints. The device should turn the world around. It will be in demand around the world, making life easier for people like you. After an hour of reflection and merrymaking with a ruler and compasses, you get a more or less ready-made drawing that reflects the principle of operation of the main components of the device. The design is striking in its simplicity and genius.

    You immediately rush into the pantry, grab the jigsaw and start jerking the prototype out of the cover from the old system unit with severe jerks, borrowing spare parts along the way, breaking the electric kettle, grandmother’s iron and old sewing machine. Voila! You tremblingly hold the device in your hands, stick it into the outlet, fill the containers with the necessary ingredients, and with a smile from Einstein, watch a tasty, mathematically verified drink flow into the cup. Beauty! Thoughts about world domination, an island in the Pacific Ocean, about mulattos-concubines and his own janitor, by the name of Gates, who came to you with outstretched hands because of low income in the IT field, begin to slip through his mind.

    Opening a box of champagne, you are immersed in alcoholic euphoria, launching firecrackers, balls and scattering a trifle from the window in favor of the poor. The next day, in the mailbox, in the midst of a mountain of utility bills, you find a flyer that shows a coffee maker and fall into a permanent depression.

    And now, without too much water, to summarize, based on our situation:

    1. Even if it seems to you that the newborn idea is brilliant - believe me, this is not so. The secret of the genius of the idea is a long and systematic feeding of its breasts, so that something from 90x60x90 grows from a fluffy blind embryo. The analogy with feeding is not accidental. Like a child, determining the genius of an idea at such an early stage is simply impossible (with very few exceptions). An idea is just a figment of your imagination - do not become its victim.
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    2. Never proceed with the realization of your idea until you weigh the pros and cons, and also surf the Internet and reallife for an analogy. Maybe what you come up with already exists? If so, do not despair. In fact, it is full of examples when things created according to similar ideas coexist with each other, benefiting people and “vareniki” creators. In our case, it would be possible to produce coffee makers with a device that would include heating by clapping your hands. Conveniently? Is there a highlight? And the demand will be, what do you think?
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    3. The idea of ​​the success of the idea should always be with you. It seems insane, but nonetheless it is. The person who buys your product (will use it) should feel that he can not do without it. If, at the development stage, doubts begin to haunt you that a thing may turn out to be useless, then the consumer will have the same doubt. If you are even a day disappointed in what you came up with, drop it or put it in a long drawer.
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    4. Try flipping your idea in the mirror. Sometimes this way you can come up with very interesting things. For example, in our case, we can assume the existence of a device that does not make coffee according to strictly specified criteria, but rather - it extracts sugar from unfinished coffee, which saves the product. In this case, it sounds absurd, but sometimes really working and, most importantly, extraordinary ideas may appear.
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    5. Calculate the cost of implementation. Sometimes a great thing that all of humanity really needs + a pair of gloomy hippos turns out to be super expensive, since it requires a lot of production costs and consists of super expensive components. If this is true, try turning it into a chip. For example, let our coffee machine gather naked virgins near a frozen spring in the vicinity of an abandoned monastery. There may be people who will pay for this, but the implementation of such a coffee maker will be unlike the example more complicated than usual.
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    We summarize: The

    birth of an idea is a natural process that occurs in our head due to a combination of various factors. Being able to use this feature of the brain, people have learned everything that they can now. If you learn to properly feed ideas, then even those that seem the craziest will bear fruit.

    Please do not judge strictly. This is my first article on Habré.

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    Continuation of the article: Birth of an idea. We force events.


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