Incognito Service Advertising

    Client: Mango Office.
    Product Advertised: Incognito service .
    CA: IE, PSBN, experts, representatives of both small and medium-sized businesses (companies up to 30 people), corporate clients (from 50 employees).
    Banner weight: 35 Kb, “if there’s a bit more, don’t be scared”
    6th version of flash player.
    Size: 240x400.

    Reflecting on the idea, I wanted to reflect on CA (who exactly will remain incognito?), I.e. an entrepreneur of any level.
    The choice fell on the child. Children in advertising are a very bright and attractive image. The law on advertising in this case is not violated, because the scope of the company and the context in which the child is presented do not contradict him.
    A cardboard box symbolizes any office or its absence, according to my idea.
    I decided to add interactivity to make the banner more interesting.

    How was all this done?
    I went to the attic, found a cardboard box, like this:



    From a sunlight passing through a large window in my room, a chandelier, an additional daylight lamp, one pillowcase, two chairs and one mop, I built a photo studio. Shot on a Canon 400D. He made a photo shoot of the rotation of the box:



    In Photoshop, he made color correction with simple movements.
    I chose the frames necessary for rotation and redrawn them in a flash with a logo, like this: It


    was pointless to look for a child in the attic, so I went to the stock and bought a photo, this one:



    He put it in my box (judging by the expression on his face, he likes it there, which is important).
    The rest is a matter of technology.
    The result is such a banner .

    Original article: chulak.livejournal.com/#entry_3468

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