January 28, 2007 at 00:01Google neutralized google bombs
The sensational story at the end of 2005 with a “sweet joke” of hundreds of webmasters, who together put on their resources a link to the White House website under the text miserable failure (English miserable mistake ) and thereby achieved the fact that Google became the first on this request place to issue a page with a biography of President Bush, will not happen again. So, at least, representatives of the search giant on the company's blog promised .
By and large, the majority of words and phrases (there were less than a hundred of them in all), which, according to Google, some mober groups have tried to influence since 2001, go far beyond the list of popular search queries. However, the problem exists and in some cases can cause serious scandals.
Thus, the Jewish community in the US have raised some noise in support of a similar action, which was designed to offset the first SERP place of the word Jew (Eng. Jew, Jew ), site of one of the neo-Nazi organizations in favor of a Wikipedia article, which tells about it people. And the press was happy to cover all such flash mobs, especially if their members made fun of politicians and other celebrities.
In addition, the company itself was accused of intentionally juggling search results, both in the case of Bush and several others, which could not do any good to Google. And after such phenomena began to be habitually called the biting word " googlebomb”, Once again painfully hitting the leadership of a search company (who terribly dislikes the trademark becoming a common word), it decided to once and for all stop mocking its algorithm and the very idea of link ranking.
The changes in the algorithm announced in the blog promise to be effective enough to quickly suppress the manifestations of such acts of folk fun, and not only in the English-language segment of the Network.
By and large, the majority of words and phrases (there were less than a hundred of them in all), which, according to Google, some mober groups have tried to influence since 2001, go far beyond the list of popular search queries. However, the problem exists and in some cases can cause serious scandals.
Thus, the Jewish community in the US have raised some noise in support of a similar action, which was designed to offset the first SERP place of the word Jew (Eng. Jew, Jew ), site of one of the neo-Nazi organizations in favor of a Wikipedia article, which tells about it people. And the press was happy to cover all such flash mobs, especially if their members made fun of politicians and other celebrities.
In addition, the company itself was accused of intentionally juggling search results, both in the case of Bush and several others, which could not do any good to Google. And after such phenomena began to be habitually called the biting word " googlebomb”, Once again painfully hitting the leadership of a search company (who terribly dislikes the trademark becoming a common word), it decided to once and for all stop mocking its algorithm and the very idea of link ranking.
The changes in the algorithm announced in the blog promise to be effective enough to quickly suppress the manifestations of such acts of folk fun, and not only in the English-language segment of the Network.