December 20, 2006 at 14:07Counter Strike will show ads
Users of the game Counter Strike will soon enjoy not only virtual fights, but also watch ads. Five billion “gaming minutes” per month is a gold mine for advertisers, reports the BBC .
An agreement on the placement of advertising materials in the game has already been reached between Valve, the developer of Counter Strike, and IGA Worldwide, the latter declaring its exclusive rights to advertising.
It is easy to guess how exactly the players will react to the innovation.
An agreement on the placement of advertising materials in the game has already been reached between Valve, the developer of Counter Strike, and IGA Worldwide, the latter declaring its exclusive rights to advertising.
It is easy to guess how exactly the players will react to the innovation.