February 25, 2016 at 08:00A brief history of ZTE: why you should trust Chinese gadgets
The Chinese company ZTE was founded in 1985, although even now it is difficult to call it well-known in the Russian market. In 2011, it was the second largest telecommunications equipment and mobile phone manufacturer in China. It is listed on the Shenzhen and Hong Kong stock exchanges, and is part of the Hang Seng China Enterprises Index.
In addition, ZTE has 13 research centers in China, the USA, Sweden and Korea, which spends 10% of annual revenue, and is a partner of Intel, Microsoft, IBM and Qualcomm.
51.8% of ZTE's shares belong to China, which means that the country's authorities monitor the quality of products.
In 1985, a group of investors, together with the Ministry of Aerospace Industry of the People's Republic of China, founded Zhongxing Semiconductor Co., Ltd in Shenzhen, where the company’s head office remains. In March 1993, the name was changed to Zhongxing New Telecommunications Equipment Co., Ltd ... ZTE got its current name later.
In 1997, it placed shares on the Shenzhen Stock Exchange. Seven years later, she entered the listing of the Hong Kong Stock Exchange.
The company received most of the profits in the home market, but in 2004 it directed the money received from the placement of shares to R&D in order to enter the world market. In 2006, ZTE took 40% of all new orders for equipment for CDMA networks, leading the world market in this industry. Among the company's customers was the Canadian state telecommunications company Telus, and ZTE itself entered the Wi-Fi Alliance .
In 2007, ZTE sold equipment to the British Vodafone, the Spanish Telefonica, and the Australian Telstra. In 2008, ZTE customers were in 140 countries.
In 2009, ZTE took third place in the list of vendors of GSM equipment, and 20% of all this equipment sold in the world had a company logo.
An interesting fact: the first smartphone with GPS / GLONASS on board was released by ZTE under the name MTS Glonass 945 .
ZTE claims to spend 10% of its annual revenue on R&D. The company's research centers operate in several countries, and in total the company has more than 48 thousand patent applications and 13 thousand patents. In 2011 and 2012, ZTE received more patents than any other company. This company is one of the largest manufacturers of telecommunications equipment in the world, but also a manufacturer of smartphones.
In the 3rd quarter of 2015, according to Gartner, ZTE sold 13.7 million smartphones and took 9th place in the global ranking of manufacturers, capturing 2.9% of the global market.
The company entered the Russian market about five years ago, but then it was a mobile phone branded by a mobile operator. And now the company offers a number of budget phones and one powerful ZTE Axon Mini. The fact is that a year ago Russia was not considered as a market where premium smartphones and company flagships should be sold. Instead, they preferred to sell state employees and middle peasants.
For example, ZTE Blade V2 Lite. This smartphone at a price of about seven thousand rubles has a five-inch TFT screen with a resolution of only 854x480, only 1 GB of RAM and 8 GB of internal. But it boasts a 3400 mAh battery, two SIM cards and LTE support. And weighing 150 grams - you can defend yourself from the gopniks. And in terms of performance, the Antutu benchmark put it between the LG G3 and HTC One.
There were even less powerful gadgets that you can give to a child. For example, ZTE Blade AF3 for three thousand rubles. This gadget with 4 GB of memory and 512 MB of RAM is not a pity to give my daughter to tear to pieces.
ZTE is not in vain spending huge amounts on R&D. They were the first to introduce an owner recognition system into the serial smartphone in the eyes - in the ZTE Grand S3. For this system, you only need a 1 megapixel front camera, so it doesn’t make the phone more expensive.
But if you want a really efficient gadget with good hardware, then you need to look, of course, at the top ZTE devices. The ZTE Axon Elite 4G * smartphone is based on the Qualcomm Snapdragon 810 processor (MSM8994) and has 3 GB of RAM and 32 GB of internal memory. The main cameras - 13 megapixels and 2-megapixel auxiliary, front - 8 MP.
The smartphone costs $ 379.89, but now it can be bought for 299.99. ZTE Nubia My PRAGUE Elite 4G *
costs about the same . It has a smaller screen - 5.2 inches, a Qualcomm Snapdragon 615 processor and two same cameras, as in the Axon - 13 and 8 megapixels. A great gift for a woman on March 8th. Yes, here on board are 3 GB of RAM and 32 GB of internal, Full HD screen resolution and again LTE. The memory can be expanded thanks to the microSD slot, which at the same time is a slot for the second SIM card. The screen is protected by Gorilla Glass 3. And the color is nice - called "Shampagne". The ZTE Nubia Z7 phablet usually costs $ 761, but now the store has some fabulous discount - it is offered for 199.99 *.
It is primarily distinguished by a screen: with 5.5 inches, the resolution is 1440x2560 pixels. Cameras - 13 and 4 MP. Processor - Snapdragon 801 Quad Core 2.5GHz. And again, two SIM cards and LTE, 3 GB of RAM and 32 built-in. Only microSD device does not support.
The ZTE Nubia Z9 Max * model has Full HD resolution of 5.5-inch screen, 2 GB of RAM and 32 GB of internal memory. But the most interesting is the glass back panel. The design is very concise. The phone will cost 17,250 rubles.
The ZTE V5 with 2 GB of RAM, 16 GB of internal, 5.5-inch Full HD screen, but a simpler design with a plastic case will be much cheaper. The device costs about 10,000 rubles *. Again, add that LTE smartphone supports.
I myself tested several budget and mid-priced ZTE smartphones - Blade S6, Grand S2, very cheap Blade AF3, Blade V2 Lite. Yes, some had an ancient screen, but the build quality and overall impression always remained positive. At IFA 2015 in Berlin, I touched on new products from ZTE, including Axon Elite - an excellent flagship from a company that has experience in telecommunications equipment. So I can safely recommend gadgets from this manufacturer.
That's all, with you there was a simple service for choosing complex Dronk.Ru equipment . Do not forget to subscribe to our blog and YouTube channel , there will be many more interesting things.
ps * - you can return up to 5% of the purchase price by purchasing goods from these links.
Read more: dronk.ru/cashback
Our other publications:
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In addition, ZTE has 13 research centers in China, the USA, Sweden and Korea, which spends 10% of annual revenue, and is a partner of Intel, Microsoft, IBM and Qualcomm.
51.8% of ZTE's shares belong to China, which means that the country's authorities monitor the quality of products.
In 1985, a group of investors, together with the Ministry of Aerospace Industry of the People's Republic of China, founded Zhongxing Semiconductor Co., Ltd in Shenzhen, where the company’s head office remains. In March 1993, the name was changed to Zhongxing New Telecommunications Equipment Co., Ltd ... ZTE got its current name later.
In 1997, it placed shares on the Shenzhen Stock Exchange. Seven years later, she entered the listing of the Hong Kong Stock Exchange.
The company received most of the profits in the home market, but in 2004 it directed the money received from the placement of shares to R&D in order to enter the world market. In 2006, ZTE took 40% of all new orders for equipment for CDMA networks, leading the world market in this industry. Among the company's customers was the Canadian state telecommunications company Telus, and ZTE itself entered the Wi-Fi Alliance .
In 2007, ZTE sold equipment to the British Vodafone, the Spanish Telefonica, and the Australian Telstra. In 2008, ZTE customers were in 140 countries.
In 2009, ZTE took third place in the list of vendors of GSM equipment, and 20% of all this equipment sold in the world had a company logo.
An interesting fact: the first smartphone with GPS / GLONASS on board was released by ZTE under the name MTS Glonass 945 .
ZTE claims to spend 10% of its annual revenue on R&D. The company's research centers operate in several countries, and in total the company has more than 48 thousand patent applications and 13 thousand patents. In 2011 and 2012, ZTE received more patents than any other company. This company is one of the largest manufacturers of telecommunications equipment in the world, but also a manufacturer of smartphones.
In the 3rd quarter of 2015, according to Gartner, ZTE sold 13.7 million smartphones and took 9th place in the global ranking of manufacturers, capturing 2.9% of the global market.
The company entered the Russian market about five years ago, but then it was a mobile phone branded by a mobile operator. And now the company offers a number of budget phones and one powerful ZTE Axon Mini. The fact is that a year ago Russia was not considered as a market where premium smartphones and company flagships should be sold. Instead, they preferred to sell state employees and middle peasants.
For example, ZTE Blade V2 Lite. This smartphone at a price of about seven thousand rubles has a five-inch TFT screen with a resolution of only 854x480, only 1 GB of RAM and 8 GB of internal. But it boasts a 3400 mAh battery, two SIM cards and LTE support. And weighing 150 grams - you can defend yourself from the gopniks. And in terms of performance, the Antutu benchmark put it between the LG G3 and HTC One.
There were even less powerful gadgets that you can give to a child. For example, ZTE Blade AF3 for three thousand rubles. This gadget with 4 GB of memory and 512 MB of RAM is not a pity to give my daughter to tear to pieces.
ZTE is not in vain spending huge amounts on R&D. They were the first to introduce an owner recognition system into the serial smartphone in the eyes - in the ZTE Grand S3. For this system, you only need a 1 megapixel front camera, so it doesn’t make the phone more expensive.
But if you want a really efficient gadget with good hardware, then you need to look, of course, at the top ZTE devices. The ZTE Axon Elite 4G * smartphone is based on the Qualcomm Snapdragon 810 processor (MSM8994) and has 3 GB of RAM and 32 GB of internal memory. The main cameras - 13 megapixels and 2-megapixel auxiliary, front - 8 MP.
The smartphone costs $ 379.89, but now it can be bought for 299.99. ZTE Nubia My PRAGUE Elite 4G *
costs about the same . It has a smaller screen - 5.2 inches, a Qualcomm Snapdragon 615 processor and two same cameras, as in the Axon - 13 and 8 megapixels. A great gift for a woman on March 8th. Yes, here on board are 3 GB of RAM and 32 GB of internal, Full HD screen resolution and again LTE. The memory can be expanded thanks to the microSD slot, which at the same time is a slot for the second SIM card. The screen is protected by Gorilla Glass 3. And the color is nice - called "Shampagne". The ZTE Nubia Z7 phablet usually costs $ 761, but now the store has some fabulous discount - it is offered for 199.99 *.
It is primarily distinguished by a screen: with 5.5 inches, the resolution is 1440x2560 pixels. Cameras - 13 and 4 MP. Processor - Snapdragon 801 Quad Core 2.5GHz. And again, two SIM cards and LTE, 3 GB of RAM and 32 built-in. Only microSD device does not support.
The ZTE Nubia Z9 Max * model has Full HD resolution of 5.5-inch screen, 2 GB of RAM and 32 GB of internal memory. But the most interesting is the glass back panel. The design is very concise. The phone will cost 17,250 rubles.
The ZTE V5 with 2 GB of RAM, 16 GB of internal, 5.5-inch Full HD screen, but a simpler design with a plastic case will be much cheaper. The device costs about 10,000 rubles *. Again, add that LTE smartphone supports.
I myself tested several budget and mid-priced ZTE smartphones - Blade S6, Grand S2, very cheap Blade AF3, Blade V2 Lite. Yes, some had an ancient screen, but the build quality and overall impression always remained positive. At IFA 2015 in Berlin, I touched on new products from ZTE, including Axon Elite - an excellent flagship from a company that has experience in telecommunications equipment. So I can safely recommend gadgets from this manufacturer.
That's all, with you there was a simple service for choosing complex Dronk.Ru equipment . Do not forget to subscribe to our blog and YouTube channel , there will be many more interesting things.
ps * - you can return up to 5% of the purchase price by purchasing goods from these links.
Read more: dronk.ru/cashback
Our other publications:
Onda and its tablets - can you trust the “Chinese”?
Review of the budget 8 "tablet Chuwi Vi8 Plus on Windows 10 for $ 88
an overview of the powerful tablet Chuwi Hi10 at full Win10 for $ 180
Seven actual copter to $ 20, which you can put in your pocket
The company Xiaomi cheaper without sacrificing the quality is no longer the case.
Chuwi iLife V5 - a robot $ 99 vacuum cleaner or how to turn daily cleaning into entertainment
NEJE engraving laser review or a promising business model
psjoke intelligent bracelet from Xiaomi .