Google AdSense Revenue Sharing

Throughout the existence of the AdSense advertising platform , Google has never reported what proportion of the revenue from advertising placed through AdSense on third-party sites is received by their owners. It was clear that Google took about half of its revenue, but no one knew the exact numbers.

On May 24th, under pressure from website owners, as well as European and American regulators, the Google AdSense team published a blog post, which disclosed information about the distribution of advertising revenue. According to this post, site owners receive 68% of the revenue from AdSense contextual advertising and 51% from advertising in the search results for their site. According to Google, these conditions have not changed for contextual advertising since the launch of AdSense in 2003, for revenue from site searches - since 2005.

According to The Wall Street Journal , the owners of many popular resources, in particular, the New York Times Company, work with Google AdSense on special, obviously, more favorable terms.

Do I understand correctly that Yandex pays the participants of its contextual advertising system only 45% of the revenue from advertising placed on their website? From the rules of the Yandex advertising network :

The amount of affiliate reward is 45% of the cost of advertising on the site. Of the accrued interest, Yandex withholds and transfers to the budget of the Russian Federation a tax on personal income (13%).

Does anyone have to share?