The future of web apps for the iPad

Original author: Kroc Camen
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So, the entire Internet community is vigorously discussing the appearance of this wonderful device.
Everyone is talking about how cool it will be to launch familiar applications from the App Store on it and in general how wonderful it will be. And what is the situation with web applications? Want to know? Then we go under the cut and read the translation of one good article.

Wolfire wrote in a blog post following: “Today, Apple announced the iPad and modestly stated that it will spill“ golden rain ”due to native applications from the App Store. Well, great, but what interested me the most was that Apple also ironically created the most promising open platform for web applications that can instantly undermine the success of the App Store. [...] iPad is the first device that combines the following characteristics: the ability to run quite powerful applications, (with high probability) a huge client base, developed WebKit implementation and stable 3G Internet. So, all the dominoes have taken their rightful place and, it seems to me, the iPad has already brought down the first of a row ”

And I tend to agree with him. Let’s first understand clearly what’s happening - absolutely exactly, Apple’s goal is to make the iPad as successful as they did the iPhone. Let's imagine (and some geeks have long been thinking just that) that the iPhone and iPad have become the most popular products.
In such a situation, a huge, financially prosperous and influential market mass is formed that does not have Flash and is unlikely to receive it. And this is very serious. You can rest assured that Adobe is unlikely to be happy. They sell expensive development tools that will not affect this market in any way, and any web-based developer who understands things a bit will understand that developing on Flash is not so great, since it’s easier for him to write HTML5 / SVG to support iPhone / iPad, instead of in order to do the same work twice.

The success of the iPad (and / or ChromeOS) will lead to a change in the large number of habits developed by web developers. So, if company X asks you to make a website and it does not support iPhone / iPad, what will make them pay you? It will be easier for them to hire someone who has the “iPhone / iPad” skill in his resume.
The absence of Flash means that you cannot distribute Flash videos. Think about it. How many sites on which the video is launched using a flash player do you watch during the day? All of them will lose their visitors if I can not support the iPad. And all of them will have only one way out - video using HTML5.
And even more precisely - video in H.264 format, since Apple does not support anything else. And this is most worrying. If you are an average developer, you have your own website and you want to provide video to iPhone / iPad users, then you are simply forced to use a licensed video codec with the risk. And this in turn means that in 2011 guys in gray overcoats can knock on youstrict suits and will be asked to pay for everything. Thus, Apple only supports the market sector in which reputable players play.

What about advertising? Advertisements constantly use Flash (much to the displeasure of users). Such advertisements are always created on the assumption that everyone has this very Flash. It is almost ubiquitous, although neither Microsoft nor Apple had a hand in its creation. It is a completely and completely independent plugin and has always remained one.
I do not steal anything from advertisers if they decide to use a different advertising mechanism, which I cannot provide. The iPad does not have Flash support and this has bothered many. Most sites (or rather, advertisers) will now have to battle a market group that does not have Flash. Simply put, how do they advertise there !?

Well, what has been done is done. If the changes in the use of mobile Internet, provoked by an iPhone, were just something new, then now you should prepare for a huge throw-in of web applications that have no analogues. And hardly anyone now even thinks about Internet Explorer. So get ready for the fact that there is only one true path.

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