Offline promotion of Internet resources

    Today I noticed an advertisement for in a metro train . I will not go into the discussion of the design of the material, which certainly stands out among others, but at the same time tastelessly replete with paints. The second example is advertising shortly before. The third is the promotion of on television. Fourth - graffiti on fences on the promotion of sites . In this regard, the opinion of both professionals (marketers and advertisers) and the target audience is interesting.
    How justified is the production of Internet resources in traditional media? In which sectors (dating, blogging, photo hosting, etc.) could this give the best results?

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