Microsoft fixed a bug with the "deactivation" of licenses for Windows 10
On November 8, 2018, many users of Windows 10 Pro began reporting about the same problem : their licensed OS unexpectedly began to show no-activation messages suggesting that they install Windows 10 Home or buy a “genuine copy of Windows”.
Some started a real panic: the thread on Reddit has more than 300 posts. People worry that Windows is "deactivated". Some called Microsoft support, where they were advised to buy a new license or somehow get a new key for the product. Individual users say they did it.
It turned out that this is just a bug on Microsoft activation servers.
In the evening, Microsoft made an official statement that it was working to fix the bug. Later a more detailed explanation appeared :
We are aware of reports that some users of Windows 10 Pro and Windows 10 Enterprise machines do not see their licenses as activated. Users may receive the following notifications: “Error: you are using Windows 10 Pro, but you have a valid digital license for Windows 10 Home” or one of the following error codes: 0X803F8001, 0xC004C003.Some Windows users bought a new license. Others followed the instructions and installed Windows 10 Home instead of Windows 10 Pro. The rest were waiting for Microsoft to roll out a patch with bug fixes. At this moment, the bug on the activation servers seems to be fixed and the license can be restored in the menu Settings - Update & Security - Activation - Troubleshoot - Activation Troubleshooter .
We are actively working to solve this problem within 24 hours. You can still use your computer; however, the watermark will be displayed until activation is restored. Thank you for your patience.
We will update this post with additional information as needed after the activation is restored.