January 19, 2012 at 13:08Unisender Workshop: Email, SMS and Social Networks
Almost all companies that work with a database of 100 or more clients use email newsletters in their business. But this is a delicate tool, because the line between useful mailing and spam is very thin. Therefore, companies that provide mailing services need to constantly engage in outreach, train the business for its own good - so that by their own ignorance they do not lose customers and reputation by sending unsolicited letters and making other typical mistakes . This is on the one hand.
And on the other, many companies are now actively exploring the space of social networks. There are already a lot of seminars and literature on this subject, especially in English. But they have not yet talked about how to effectively combine newsletters and promotion in social networks in Russia. Therefore, Unisendertogether with the blog to them. Andorro is launching a series of educational seminars on this topic:
The first seminar will be held on January 24, in the Digital October conference hall, Moscow. Beginning at 11 o’clock. The topic is " Email, SMS and social networks - experiences of effective integration to increase sales . "
The program of the event includes 5 consecutively arranged reports from market experts, and then all the speakers will come together to conduct a kind of master class, answering questions and solving specific cases proposed by the seminar participants.
If you have customers, visiting our seminar is mandatory :)
The cost of participation in the seminar is 3900 rubles . For registered users of Habr - a discount of 1000 r. Just leave a comment on this topic and enter your nickname in the field for the promo code when registering .
And on the other, many companies are now actively exploring the space of social networks. There are already a lot of seminars and literature on this subject, especially in English. But they have not yet talked about how to effectively combine newsletters and promotion in social networks in Russia. Therefore, Unisendertogether with the blog to them. Andorro is launching a series of educational seminars on this topic:
The first seminar will be held on January 24, in the Digital October conference hall, Moscow. Beginning at 11 o’clock. The topic is " Email, SMS and social networks - experiences of effective integration to increase sales . "
Workshop program
The program of the event includes 5 consecutively arranged reports from market experts, and then all the speakers will come together to conduct a kind of master class, answering questions and solving specific cases proposed by the seminar participants.
- 5 ways to collect a legal base for your newsletter . New ways to quickly grow your mailing list | Alexander Nosach, CEO of DirectList .
- The concept of lead in online marketing. How to get a lead and how then to process it effectively , having received a loyal customer | Dmitry Kandybovich, Head of Sales, AtomPark Software .
- SMS mailing for business: how to combine the effects of SMS and e-mail newsletters | Andrey Burmus, Head of Marketing, ePochta SMS .
- Linking Communications - Email & Social media | Evgeny Troitsky, Director of E-mail Marketing, CPANetwork Russia .
- The right marketing campaigns. How to benefit from oversights in sent mailings ? | Natalia Solovyova, Marketing Director, UniSender
- Workshop After completing the lecture part, everyone will have 3 minutes to formulate a specific practical task, the solution of which they need. All the speakers will answer questions from the seminar participants.
If you have customers, visiting our seminar is mandatory :)
The cost of participation in the seminar is 3900 rubles . For registered users of Habr - a discount of 1000 r. Just leave a comment on this topic and enter your nickname in the field for the promo code when registering .