WordPress.com Offers an AdSense Alternative for Its Users
The other day, WordPress.com management announced the launch of a new service monetization program, which will be an alternative to Google’s AdSense. The monetization program was called WordAds, and a project was formed in collaboration with Federated Media. According to the management of the service, bloggers have long asked to launch a program that allows you to earn using their resources. And finally, such a program was created.
WordPress.com, according to management in the person of John Burke, has long opposed the introduction of advertising, but now it's time to monetize. According to John, if AdSense is the most advanced way to monetize your site at the moment, then this is sad. So far, there are no particular details about how WordAds banners will differ from AdSense banners. But you can fill out the formindicating why you are interested in such a program (if, of course, interested).
It is reported that the Wordpress.com monetization program is optional, so each blogger can decide for himself whether he needs to monetize his blog on this platform or not. In general, the appearance of WordAds is not a surprise, since back in October of this year, Wordpress.com representatives announced their intention to work together with Automattic and Federated to create a modern blog platform monetization program. Now, according to John, about 50 thousand new blogs based on the WordPress blogging platform (this includes both WordPress.com and WordPress.org) appear every day. As far as you can understand, we are talking specifically about blog services, and not about the CMS itself.
Burke also said that users of the WordPress.com blogging platform deserve better than Google’s AdSense. Actually, it’s not very clear why Google annoyed John Burke with its webmaster program. It is worth noting that in the third quarter of this year, the AdSense program (actually AdWords) brought Google 2.6 billion US dollars. This is 27% of the company's total profit in the third quarter of 2011.