September 8, 2009 at 12:26Bit.ly overtook TinyURL
In the global market of URL shorteners, the leader has changed : the Bit.ly service has outstripped the competitor TinyURL .
Three months ago, TinyURL’s position seemed unshakable . He controlled 75% of the market, and Bit.ly was in second place with a miserable 13%. However, in March, Bit.ly found new investors who invested $ 2 million in the project. It would seem, why are they investing in a hopeless outsider? But everything is much simpler. The fact is that co-owners of Bit.ly also own a share in the notorious Twitter project. That is, this service to reduce links was originally doomed to success. After integration into the Twitter interface, traffic through Bit.ly began to grow by 10% per week.
This example once again illustrates the risky nature of online startups. In just a couple of months, your business with a million dollar valuation can just evaporate.
Three months ago, TinyURL’s position seemed unshakable . He controlled 75% of the market, and Bit.ly was in second place with a miserable 13%. However, in March, Bit.ly found new investors who invested $ 2 million in the project. It would seem, why are they investing in a hopeless outsider? But everything is much simpler. The fact is that co-owners of Bit.ly also own a share in the notorious Twitter project. That is, this service to reduce links was originally doomed to success. After integration into the Twitter interface, traffic through Bit.ly began to grow by 10% per week.
This example once again illustrates the risky nature of online startups. In just a couple of months, your business with a million dollar valuation can just evaporate.