Worldwide Interactive Strategic Agencies

    Looking at the foreign web site creation market, one's eyes are diverted from the number of large and small scale design studios. One rating on makes you wonder how much money and customers abroad. But in reality, the market abroad is more transparent than in Russia, more mature and interesting.

    Few people know that there are not many large agencies. If we talk about Internet solutions for large multinational companies, then the agencies in which they are served are several hundred. While there are several thousand design studios and web production agencies.

    Moreover, I call agencies really large companies that are engaged in strategic planning on the Internet, creative and development (on their own, or contractors). Moreover, even a sophisticated designer will be mistaken if he begins to name North Kingdom, 2Advanced, Firstborn Multimedia among these agencies. All this is production agency, which often fulfill orders of larger companies.

    Here is a small table with links to the sites of these companies. A quick look will provide an opportunity to understand this industry more deeply.

    Euro RSCG 4D (Havas)
    Gray Digital Marketing (WPP)
    OgilvyInteractive (WPP)
    Avenue A / Razorfish (aQuantive)
    Isobar (Aegis)
    Digitas (Digitas Inc.)
    Tribal DDB (Omnicom)
    RMG Connect (WPP)
    Wunderman Interactive (WPP)
    MRM Worldwide (Interpublic)
    R / GA (Interpublic) (Omnicom)
    Modem Media (Digitas Inc.)
    FCBi (Interpublic)
    Media Contacts (Havas)
    Organic (Omnicom)
    Tequila (Omnicom)
    Nurun + Ant Farm (Quebecor)
    Arc Worldwide (Publicis)
    Critical Mass (53% owned by Omnicom)
    Tocquigny Advertising, Interactive + Marketing Austin
    iDeutsch (Interpublic)
    Digital Impact (Acxiom)
    Blast Radius
    VML (WPP)
    imc2 Dallas
    Universal McCann Interactive (Interpublic)
    Planning Group (Sapient)
    Slingshot Dallas
    Starcom IP (Publicis)
    Click Here (Richards)
    OMD Digital (Omnicom)
    Atmosphere BBDO (Omnicom)
    Macquarium Intelligent Communications
    MEC Interaction (WPP)
    Medical Broadcasting Company (10% owned by WPP)
    Campbell-Ewald Digital (Interpublic)
    Refinery 13 Hatboro
    Intercept Interactive
    Wirestone Emeryville
    Risdall Advertising Agency
    Blue Dingo
    Resource Interactive Columbus
    CMD Portland
    Apollo Interactive

    We will describe some of them in more detail: AGENCY.COM (the most famous in Russia), AKQA, AVENUE A / RAZORFISH, DIGITAS, ICROSSING, MRM WORLDWIDE (there was an attempt to bring this brand out with us), OGILVY INTERACTIVE (a branch has already appeared), ORGANIC, R / GA, TRIBAL

    Website : guess
    Revenue annual approx. $ 70 million.
    Customers: 3M, ABN AMRO, Alcon, American Airlines Credit Union,, Bacardi, Barrie Pace, British Airways, BT, Canon, Chicago Board Options Exchange, CIT,, Combos, Costa Cruises, Del Monte Consumer Brands, Del Monte Pet Brands, Delhaize, Discovery Networks, Dulux, eBay ,, Energizer, Eurostar, Gevity, Grainger, Harper Collins Publishing, Honeywell, HP, IKEA, ISO New England, Jameson, KeySpan, Ladbrokes, LG Electronics, Miller Brewing Company, Nissan, Nivea, NSPCC, Nuveen, Pernod Ricard, Skittles, Snickers
    Creative specialization: strategies, special projects at various large venues, digital creative, promotional sites.
    According to some estimates, AGENCY.COM has little presence in the field of development for social networks and communities. The basis of the business is banner companies and website development.
    AGENCY.COM are part of TBWA Worldwide, which in turn are owned by Omnicom Group Inc. (NYSE: OMC).
    The agency employs more than 1,000 people in 10 offices located in the United States, as well as in offices in London, Paris, Amsterdam, and Copenhagen.
    Founded in 1995.
    Agency Materials : To

    be continued ...

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