Digitization of communication: why do we need emoji

    At first glance, this is a rather funny paradox: asocial people create social networks. At least, they are the antipodes of the stereotypical idea of ​​the target audience of their projects: Jack Dorsi does not look like a troll, Pavel Durov is like a schoolboy , and Mark Zuckerberg is a person . But, if you think about it - the connection between introverted geeks and online text communication, which, after them, almost the whole world has switched to, is not at all accidental.

    Human communication since the ancestors of the person first spoke something articulate, was conducted in two languages: human, in which words are used for information exchange (verbal communication), and much more ancient than people body language in which information transmitted by behavior (non-verbal).


    Sir Patrick Stewart as if urges this picture not to be judged immediately by the cover

    However, they were not always given to people with equal success: each class, probably, had its own nerds - children who, usually, were given worse communication than others, but better study. Both this and the other, apparently for one reason: the balance of understanding verbal and non-verbal language was clearly biased in favor of the first - as a result, such children, looking in the book, saw in it, in fact, letters, words and standing they make sense - while adding a stream of incoming non-verbal information did not help to understand the interlocutor, it only clouded their meaning and required a slight delay in processing all signals at the consciousness level, earning a reputation as inhibited among other children whose non-verbal signals were processed omentalno on a subconscious level.

    However, although it was not very pleasant to be considered a brake, I never envied the speed of informal and non-verbal contacts of the other children, who instantly found a common language with each other almost without words, because I wouldn’t change for them, because the subconscious information processing means the subconscious, in other words, an emotional reaction. No thanks, I’d better understand what’s going on - or rather, it’s happened and has already ended while I was slowing down.

    Text web has changed everything. There were, of course, more "e-mails", but 70 characters with an abc-set were not enough to feel the paradigm shift.

    Online text communication is a completely different matter: purely verbal communication without interference and distortion introduced by a non-verbal signal, absent as a class - and even in live chat, a slight delay in the conscious processing of incoming information did not turn into a clumsy pause, as in a live conversation.

    Meanwhile, the Internet has democratized - and ordinary people have come to it.

    People, for most of whom the non-verbal was and is still necessary and inalienable as a chromosome, an element of healthy communication - who needed to see (or at least hear) the emotional reaction of the interlocutor - were left alone with these terrible letters, disoriented without the non-verbal metadata, until they came to the rescue koloboks - emoji.

    When it's time to understand and forgive: emoji


    That's right: emoticons - it was not only fun, it was necessary - a channel for non-verbal information appeared in verbal communication, even in the most exaggerated form. The emoji that drove them out of colloquial speech is an even better name, because it quite accurately reflects the essence and purpose of this hieroglyphic letter.

    Perhaps emojis serve as an adaptive mechanism for transition to the verbal communication space - like a crutch for a person who is learning to walk again after a back injury.

    On the other hand, it is no less likely that emojis with us to stay - in favor of this scenario, it is said that the space for verbal communication is expanding not so much now as the ways of exchanging information, including Apple animoji, voice messages (I hate), videos , stories, streams etc.

    Is it good or bad?


    In my opinion, absolutely good.

    First, technology is for people, not people for technology.I don’t see anything good from forcing people to function in an environment unnatural for them - I have a strong suspicion that a significant part of the trash communication that has flooded all the boards and comments on the Internet is, in many ways, the effect of people's disorientation in the verbal space without non-verbal prompts, without which people simply lose their sense of balance in the dialogue, eventually wallowing in a heap on top of each other. Clearly from the same category is the well-known observation that a personal meeting reduces the degree of aggression compared to the passions of the network: no shit, Sherlock, when you personally meet you are already a person and his emotions, the process of which they unknowingly recognize - including the moment when it is time to stop escalation, for example, has been honed by millions of years of evolution.

    Therefore, it’s okay if not all people are able to switch to purely verbal communication online — let them use emoji, animoji, send voice messages and communicate via video — this does not stop me from writing letters; I understand that if simulating non-verbalics online simplifies communication for someone, this will ultimately increase the effectiveness of communication for everyone.

    Perhaps this will help even those businesses that drag comments like a suitcase without a handle: why don't someone try to bring the comments into a human form, allowing people to see behind the comments?

    Say, if you replace textual answers with video messages, then even comments on YouTube can turn from gladiatorial fights in a dump near Moscow into something healthier when people, having seen each other, begin to behave like people - which, compared to the current quality online -communication will already be a small miracle.

    Secondly, if people need emoji, audio and video for normal communication on the network, then the news here is that people can communicate normally on the network; that people do not degrade at all, that emojis are not proof of dullness, comments are not proof of brutality, that we won’t go into the language of pictograms, hieroglyphs and pantomime in the foreseeable future, and the Internet as a whole is not a sentence of civilization, not a collective Mr. Hyde and didn’t prequel to “Idiocracy”, but just another tool that gives humanity the opportunity to know itself better.

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