How to optimize your site for mobile using PageSpeed ​​Insights

Webmaster Level: For All

We published new recommendations on the PageSpeed ​​Insights website that will help improve sites for mobile devices.

Lack of optimization can negate all the benefits of a quick site download. On average, the loading of one page on mobile devices lasts more than 7 seconds , but the correct use of the PageSpeed ​​Insights tool can significantly reduce this time . Suppose you were able to get a site to load in not two seconds, but just two. But what's the point if the user still has to spend another 5 seconds to increase the font size and scroll to the right place? New PageSpeed ​​Insights recommendations can help identify and fix such issues.

Here is a list of new recommendations:

• Adjust the viewing area. If the site does not have a viewport meta tag, modern mobile browsers will not find an optimized version of the page and display a version for computers. As a result, the text on the page may appear too large. Website optimization for mobile devices should begin by setting the viewport tag and setting the width = device-width parameter.
  
  


  Adjust the content size for the viewport. On mobile sites, users prefer to see vertical scrolling rather than horizontal scrolling. Once you’ve specified a viewing area, make sure your content does not go beyond it . Remember that there are many width standards for mobile device screens.
  Use easily readable fonts. A site where visitors have to zoom in to read text on a smartphone screen cannot be considered optimized. PageSpeed ​​Insights checks to see if the font size on the site is suitable for mobile users.
  Increase the size of the active elements on the page. The touch area with touch control is much larger than the mouse cursor, and it is not always possible to press the desired button or link. This annoys users of smartphones and tablets. Make sure that the size of the active elements allows you to hit them with your finger.
  Give up plugins. Most smartphones do not support Flash and other browser plugins, thereforeyou should not rely on them when creating a mobile version of the site.
  
of this service.