Runetology (175): Sergey Rumyantsev, Enter.ru CEO

    Sergey Rumyantsev on how military education in business can come in handy, why corporate culture is needed and what tomorrow’s customer behavior will be like.


    Interview with a guest:
    • Retail 2.0: What are the possibilities of modern Internet customers today?
    • "I do not believe in either online or offline, the future lies with combined solutions."
    • What is the key competitive advantage of Enter.ru?
    • Work on the Zappos model: “Professionalism and experience can be gained, commitment to key values ​​is much more important.”
    • How does “gray” product and “rental for cache” harm the development of online retail?
    • What will happen in the retail market in the near future?

    Download file (48.9 Mb / 01: 11: 32 MP3, 96 kbps)
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