Published the results of the rating "TOP-100 leading web studios Runet"

    Hello, Habr! The project website published the results of the TOP-100 studios rating.

    The top ten studios are as follows:
    1. Artemy Lebedev Studio 658
    2. Actis Systems 552
    3. RBC-Soft 401
    4. Defa gruppe 393
    5. ADV / web-engineering 282
    6. X-Project 156
    7. Dot 135
    8. Promo Interactive 113
    9. Dominion 108
    10. PRIOR.ru 103


    TOP-5
    Art. Lebedev Studio did not give leadership to any of its closest competitors, gaining 658 points. This is logical - ALG remains the most hyped brand on the website creation market, a company with one of the highest market budgets and consistently high, with rare exceptions, quality of work. It is worth noting that the ALG subsidiary Teletype Studio (16 points), which is not particularly active in the market, lost 34 positions in the ranking and took a modest 52nd place.

    The five leaders remained unchanged, Actis Systems firmly holds the second place with a decent margin from competitors. Nevertheless, there was one rearrangement in the top five - RBC Soft (401 points) was able to get around Defa gruppe (393 points), although the difference is so insignificant that these two companies practically divided the 3rd and 4th places.

    ADV / web-engineering, like last year, confidently closes the top five, but with a decent gap from its closest competitors.
    TOP-10
    In the Top-10 of our rating, on the contrary, there were very significant changes compared to last year.
    The most significant events include the growth of the X-project from 10th to 6th place (156 points), as well as a rapid rise in the top ten Samara studio Dominion to 9th place (108 points), which was able to bypass a number of major Moscow and all St. Petersburg studios. It is worth mentioning that in the growth of the Dominion there is a significant merit of its PR activity in the market, since, according to our estimates, the real turnover of the studio is still lower than most companies in the top twenty.
    DOT agency lost one position, taking a worthy 7th place (135 points).
    Promo Interactive entered the top ten in 8th place (113 points), rising 6 positions compared to last year.
    The only representative of large networked RAs, PRIOR.RU, showed a good growth rate, taking 10th place (103 points), rising by as much as 12 positions compared to last year.

    Some comments

    Sergey Ryzhikov, independent expert, director of Bitrix
    “Yes, indeed, a curious rating was obtained. Given the testing methodology, we actually got the opportunity to look at the market through the eyes of the market professionals. In my opinion, the distribution of shares and the rating look different. But this is precisely my subjective opinion, which, although based on a large amount of information, is still incomplete. I will refrain from direct comments, who does not take his place, who is underestimated, and why this happened. I am sure that each company will draw its conclusions from a similar rating of recognition of colleagues. It seems to me that next year it is necessary to try to build a similar consumer rating and a rating of real balance sheet turnover. It seems to me that it is precisely these three such ratings that will make it possible to understand who the professionals consider to be the best, who are preferred by consumers,
    Anna Sverdlova, Managing Director, Actis Systems
    We are undoubtedly glad that our colleagues once again praised Actis Systems' share in the field of our company’s core business. Last year, we know that this rating is used by many analysts and potential customers to obtain a more objective understanding of our rather opaque market. It is really not surprising that the top 5 were the studios that work mainly with Russian blue chips and international companies.
    This year, as in the past, the positioning of companies is somewhat surprising, especially after the first five: there is a feeling that even market professionals are guided more by the "promotion" of the brand than by the real positions of some studios in the market (which are not only the number of projects, but also from their average cost). The low position of the studios, which work mainly not with end customers, but with various advertising and BTL agencies, is also surprising - after all, this segment also makes up a rather tangible share of our market - most likely also because for such studios it is important to be “promoted” not for the wide public and site builder community, and for a narrow circle of advertisers. And once again it’s surprising (although less than last year) that some studios have so far been evaluated for their past merits in website building,
    Alexey Persianov, Director, ADV / web-engineering
    Daniil Kharms has a suitable parable on this subject: An
    amazing incident happened to me: I suddenly forgot what was coming earlier - 7 or 8. I went to my neighbors and asked them what they think to this occasion.
    What was their and my surprise when they suddenly discovered that they too could not remember the order of counting. 1, 2, 3, 4, 5 and 6 remember, and then they forgot.
    We all went to the Gastronom commercial store, on the corner of Znamenskaya and Basseynaya streets, and asked the cashier about our perplexity. The cashier smiled sadly, pulled a small hammer from her mouth and, slightly moving her nose, said:
    “In my opinion, seven goes after eight in the case when eight comes after seven.”
    We thanked the cashier and happily ran out of the store. But here, pondering the words of the cashier, we were again depressed, as her words seemed to us devoid of any meaning. What were we to do? We went to the Summer Garden and began to count trees there. But when we reached the score of 6, we stopped and started arguing: according to some, 7 followed, while others said 8. We would argue for a very long time, but, fortunately, some child fell off the bench and broke both jaws. This distracted us from our argument. And then we went home.

    In addition to the above, I want to enjoy the abundance of familiar and high-quality names in the first twenty. Hey. :)
    Mikhail Kozlov, independent expert, director of Internet marketing “Ashmanov and Partners”
    The leaderboard turned out to be pretty predictable. These are companies that are well-known to everyone, and their first place is due not only to designers, programmers and sales, but also to PR people.
    The second or third dozen are much more interesting. Along with the Russian developers, there are companies that we know more as optimizer companies (Tecart, Matik, Demis and some others). It can be expected that in the future their positions will be strengthened by medium-sized customers, who are much more comfortable working with a single contractor both in developing and promoting websites.

    Materials on market research, analysis of the current state, trends, assessment of volume and other quantitative indicators, etc. will be published today during the day on the official website of the project .

    I would also like, when discussing the habr-readers, to familiarize themselves with my previous topic on the project, where I answered typical criticism and questions.

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