Detailed RSS aggregator statistics

    A week ago, Google Reader developers revealed the number of subscribers to each RSS feed. The numbers are not yet shown in the Google Reader interface , but they are in the “user-agent” header of the crawler.

    The largest blogs immediately reported that, given the new data, their audience grew by 20-60%. A whole wave of speculation has risen in the blogosphere, which RSS aggregator is the most popular. Previously, the most popular were My Yahoo! and Bloglines , and now it turns out that Google Reader is much more popular than Bloglines. However, no one had accurate statistics. Now she has appeared.

    Analyst company FeedBurner published accurate statisticsShares of RSS feeds on the Internet. When analyzing data, you need to understand that RSS aggregators report different numbers about the number of their subscribers. For example, My Yahoo! for each feed, the number of active subscribers for the last 30 days , while most other RSS aggregators report the total number of subscribers (regardless of how long they visited the site), and Google also adds the number of users “personalized” pages »Google Personalized Homepage.

    FeedBurner statistics include 604,533 feeds from 347,000 authors / publishers. Every day, users download content using more than 3,000 different clients.

    In terms of the number of clicks, unconditional leadership belongs to the aggregator My Yahoo !, and Google Reader took a firm second place.

    True, My Yahoo! can’t be called a full-fledged aggregator, because it does not display the content of feeds, but only gives headings, and sends users to sites with the original text for the full text. Accordingly, there is no full-text search and many other functions. However, My Yahoo! remains the main traffic generator for publishers. By the number of clicks, the four largest aggregators (My Yahoo !, Google Reader / Personalized Homepage, Bloglines and Netvibes) control 95% of the market.

    If you build the same table by the number of feed views, then My Yahoo! with the absence of such a function, it remains out of work. This diagram shows only "clean" RSS feeds, excluding widgets and client programs.

    Considering how custom Google Reader renders HTML , a 59% figure can be called a very conservative estimate. After all, their rendering (and reflection in statistics) occurs only for messages on the screen, while the rest of the aggregators immediately draw the entire HTML page many tens of screens ahead.

    The superiority of Google Reader is confirmed by one more statistical parameter: the share of active FeedBurner feeds for which there are subscribers in a particular RSS aggregator.

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