Coloring pages for adults - the best sellers on Amazon


    Intricate contours in coloring books for adults. Photo: Joanna Basford, Laurence King

    Who would have thought that ordinary coloring would bring the author millions of dollars? What do these books come out on top in the list of best-selling books? But this is exactly what is happening now: see Amazon's top bestsellers in the US and the UK.

    The American list is led by two coloring books by one author, Johanna Basford.



    At the moment, the Secret Garden coloring pages have been sold worldwide with a circulation of 1.4 million copies, writes The Guardian. At a price of over $ 10, this means that Joanna became a millionaire thanks to her hobby. The small British publisher Laurence King also worked well.

    The next book, Enchanted Garden, which is second in the bestseller list, has sold 226,000 copies to date.


    The author of the books is Joanna Basford. Photo: Joanna Basford, Laurence King The

    coloring book got wildly popular after being posted on Facebook and Instagram by stars Zoe Deschanel and Kim Kibum (the latter has 1.6 million followers).

    It seems that this is not a separate phenomenon, but a really new mod. It seems that the modern generation of adults lacks games. And if men play computer games (by the way, Mortal Kombat X will be released in a week), then women remember a happy childhood, coloring books.

    On bestseller list on British Amazonthere are other publications in the same style. In reality, coloring books now occupy five out of ten places in the Top 10 UK best-selling books.

    It remains only to detect the time during which this fashion will reach our edges.

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