Large companies agree to protect student personal data

    Google and Khan Academy have joined the Student Data Privacy Act (SDPA) agreement between the giants of the information and educational market, which provides for the protection of students' personal data from distribution on the Internet. In addition to them, more than 15 companies put their signature on the agreement yesterday. About 75 different organizations, including giants such as Microsoft and Apple, did this last week.

    Companies that have signed the agreement will have to comply with a number of principles for using these students. Signatories promise not to sell the collected data and not use it in targeted advertising. In addition, the access of parents of students and pupils to their data will be facilitated and streamlined, and the process of collecting such data should become more transparent.

    Student Data Privacy Act was proposed by President Barack Obama about a week ago as part of his congressional speech. The main idea of ​​the speech is that the life of Americans is very dependent on the digital world and problems such as hacker attacks (Obama mentioned the well-known incident with Sony Pictures) can lead to serious consequences. The President insisted that the list of participants of the Student Data Privacy Act be open, so that parents of young people will be able to know who signed the agreement and who did not.

    About a week ago, Google refused to sign SDPA: in an interviewBusiness Insider officials of the search giant explained this by saying that protecting the personal data of users is already a "top priority" for the company. What has changed since then, and why Google suddenly decided to change their point of view, is unknown.


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