Questions that a startup should ask itself every day


    Starting my activity as a startup, I did not understand many simple truths of running projects and the business as a whole. I attended various events and lectures, participated in presentations and seminars, talked with entrepreneurs at exhibitions, trying to understand the key ideas that help to successfully launch projects on the market.

    I had to listen to the thoughts of entrepreneurs who have already gone this way, but, like many, missed, deciding to learn from their mistakes. It took me a lot of time, although it could halve the educational period.

    Before starting a new project or before introducing improvements to existing ones, for three days I ask myself three questions in the morning and in the evening to think more deeply about the actions.

    The first: "But am I not making bullshit?"

    This question, like no other, helps to realize the whole “genius” of an idea. Perhaps you are doing something that people absolutely do not need, although it can be used everywhere. Like, for example, a bike made from organic materials. Yes, organic matter is now in trend, yes, it is an environmentally friendly material that leaves no waste after disposal, or what other advantages, decide for yourself. But is he needed? Will they buy it enough to ensure you profit?

    Perhaps this is not the best example, but the essence can be understood.

    Second: "Only I like it?"

    Here it comes to a variety of features and updates on the site. How often does the idea come up with the idea of ​​some option that should blow up the Internet and attract millions of users? But in reality it turns out that, by and large, nobody needs it.

    That is why, having come up with another “trick” or looking at an option on another startup, you need not thoughtlessly introduce it into your business, but conduct tests and surveys on it. And if in a few days you will still be sure that this function can help the project develop, then boldly implement it, having previously adapted the model for your business.

    Third: “Will they pay for it?”

    This is the most difficult and at the same time obvious question for every entrepreneur.

    Starting a project, you should have a clear idea of ​​how to make a full-fledged business out of a startup. For all the time I worked with entrepreneurs, I met a huge number of enthusiastic people who could not go “beyond the start-up”. Yes, they had interesting services, yes, they had regular users, but as soon as they decided to pay for something, the customers left irrevocably.

    At the initial stage, you need to create a project value for the user, something that solves one of his problems.
    Do not be afraid to look for new, not previously used, methods of monetization. From experience, I can say that almost any project can be made paid in three to four different ways, and let your users decide for themselves what it is more convenient for them to pay.

    There are other questions that a startup should ask itself regularly, which I suggest sharing in the comments. If you have your own “guides”, we will be glad to hear and try to use it at work.

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