Social Commerce and Fundraising via Twitter
The American startup Chirpify has implemented an interesting idea for the so-called "T-commerce", where Twitter is linked to a PayPal account, after which it is used as a platform for making payments and as a showcase. Direct payments and the sale / purchase of goods are supported.
The easiest way to explain this is with an example. Say, from the point of view of the seller, it looks like this:
1. We publish a tweet with a photo of the product and the price.
2. Followers respond to a tweet with the word "buy" (@yourbrand buy).
3.Profit .
3. Money is automatically debited from their PayPal wallets and transferred to your wallet, a check and order are issued, as in a regular online store.
A store can sell products without even opening its own website. The highlight of "T-commerce" in the network effect: you can first "monetize followers", and then rely on retweets, which also generate profit. Imagine how many music albums or books a singer or writer can sell if he decides to sell his works directly via twitter to millions of followers.
Chirpify charges a fee for its services. Three tariff plans to choose from. In the basic “free” version, there is no monthly fee and the seller simply pays 4% of the turnover. On the second tariff with a monthly payment of $ 49 per month, the commission is reduced to 2%. There is also a “corporate” tariff with zero commission, but there has not yet been set up a monthly fee, they agree with each individually. Apparently, the startup does not have a single such client.
For large retailers, Chirpify can integrate with its existing e-commerce platform.
The platform can be used to raise funds for a political campaign or donate for other purposes. For direct payments between users, a standard commission of 2% applies, and for donations - 0%.
Registration in the service is simple in two stages:
1. Link a Twitter account.
2. Link a PayPal wallet.
In case of unauthorized access to Twitter, the payment can be challenged and the money refunded according to the standard procedure for PayPal.
via Mashable
The easiest way to explain this is with an example. Say, from the point of view of the seller, it looks like this:
1. We publish a tweet with a photo of the product and the price.
2. Followers respond to a tweet with the word "buy" (@yourbrand buy).
3.
3. Money is automatically debited from their PayPal wallets and transferred to your wallet, a check and order are issued, as in a regular online store.
A store can sell products without even opening its own website. The highlight of "T-commerce" in the network effect: you can first "monetize followers", and then rely on retweets, which also generate profit. Imagine how many music albums or books a singer or writer can sell if he decides to sell his works directly via twitter to millions of followers.
Chirpify charges a fee for its services. Three tariff plans to choose from. In the basic “free” version, there is no monthly fee and the seller simply pays 4% of the turnover. On the second tariff with a monthly payment of $ 49 per month, the commission is reduced to 2%. There is also a “corporate” tariff with zero commission, but there has not yet been set up a monthly fee, they agree with each individually. Apparently, the startup does not have a single such client.
For large retailers, Chirpify can integrate with its existing e-commerce platform.
The platform can be used to raise funds for a political campaign or donate for other purposes. For direct payments between users, a standard commission of 2% applies, and for donations - 0%.
Registration in the service is simple in two stages:
1. Link a Twitter account.
2. Link a PayPal wallet.
In case of unauthorized access to Twitter, the payment can be challenged and the money refunded according to the standard procedure for PayPal.
via Mashable