Google launched a new search algorithm

Not so long ago, news appeared on Habré that Google began to struggle with the so-called content farms by using the opinions of its users about specific resources. Now the corporation has officially announced the introduction of a new search algorithm, which will focus on projects that provide users with detailed and most importantly, original information (what kind of information is not important). Thus, Google is going to deal with copy-paste resources, taipskvotterami and other representatives of black and gray SEO.

Interestingly, Google announced the introduction of a new algorithm after it worked for several days. According to the developers, for the full-scale operation of the algorithm, it takes several days for all Google search engines to work. According to the leadership of the corporation, the new algorithm will increase the rating of high-quality resources, and reduce to a minimum the rating of low-quality resources.

As always, Matt Cutts gave his comment, saying that Google considers the quality content of extensive articles, analytical reports, reference materials and more, all that can benefit a visitor to a particular site. Substandard content is copy-paste, all kinds of synonymous content, and so on and so forth.

Naturally, the developers do not publish all the details and features of the new algorithm, since such information can serve all kinds of "optimizers" who will manipulate the features of the new algorithm for their own purposes.

By the way, with regard to the method of dealing with content farms mentioned in the announcement, which was mentioned earlier, Matt Cutts claims that user opinions will not be taken into account by the new algorithm and user reviews will not affect the position in the search results of sites. But this is temporary until the algorithm is fully deployed. After some time, the results of users with the Personal Blocklist extension will be applied to the Google search algorithm.

Via eweek