Amazon launched an analogue of Google eBookstore

Naturally, a large company such as Amazon could not miss a competitor’s powerful move, such as entering the e-book store market from Google. Developers from Amazon fussed, and turned out to be the rival Google eBookstore - Kindle for the Web. Previously, this development was available to users, it was possible to read the first few pages of the book you liked before buying it and downloading it to the Kindle reader. Now, any client of the company, having bought a book, can read the book in a browser. That is, the functionality of Kindle for the Web is really quite similar to the Google eBookstore.

Amazon said that the new project is fully consistent with the Kindle wherever you go strategy, and in general, all this has long been planned. In principle, it is quite possible to believe - after all, this is not a completely new project, but simply a refinement of the old one, the development of a fully functional reader on the Web from an ordinary preview service. As you can see, Amazon’s response to the emergence of a competitor was made the very day after the opening of Google eBookstore. Enviable efficiency.

Interestingly, the Google service is available for almost every mobile device, however, the Kindle is not included in the wide range of gadgets supported by the Google eBookstore service.

Unfortunately, the technical details of the new Amazon service are not yet known, so it's still hard to judge its convenience. It looks almost a complete analogue of the e-bookstore Google eBookstore, so the functionality of the services most likely coincides by 99%.

It is worth noting that the application from Amazon for mobile devices, which provides users with access to the book store, has already been released for the iPhone, iPad, PC and Macs, plus BlackBerry. Now Amazon has filled the last niche that has hitherto not been touched by the company - reading books directly in the browser. Critics believe that this step is not very rational, however, if Amazon had the opportunity to create an analogue of a competitive service, why not take this opportunity?

Via Yahoo