Thoughts after the seminar “We need to act!” NETWORK, Start-up, crisis and opportunities conducted by Anton Nosik

    I always wanted to see a live Anton Nosik. It is one thing when you read various rumors, articles and notes about a person, it is quite another to see how he behaves, how and what he says.
    I will share my thoughts about what I heard and my vision of how the seminar went.


    Intro

    Anton immediately makes a good impression, he is an interesting conversationalist, but, unfortunately, Anton Borisovich often goes aside, discussing secondary matters. Fortunately, just as easily, Anton returns to the main line, without losing the essence of the monologue.

    Israeli Munchausen

    I can’t say that I learned something fundamentally new. Anton Nosik spoke about obvious things that anyone who looks beyond his nose notices (did the pun come out, or did I try poorly?) .
    Anton talked about the scam of Israeli banks, which bought their own shares with the money of customers, thereby artificially raising the value of their own financial securities. I immediately recall the feat of Baron Munchausen, who managed to pull himself along with the horse out of the swamp, using only the muscles of his hands and his own hair on his head. The baron succeeded, but the Israeli banks somehow didn’t.

    A bit of graphomania

    Anton talked about how hotbeds of tension were created in the Middle East by sabotage groups of the USSR, which led to local wars, interruptions in oil supplies and, accordingly, an increase in black gold prices and demand for weapons. I am not a historian, and history is not a simple science, because historical “facts” are difficult to verify. I do not think that the main goals of the USSR were to maintain high prices and oil and the demand for weapons. There were such tasks, but they were secondary (this is my opinion). If we turn our attention to the attitude of the USA and the USSR towards Israel, we can see that the attitude often changed, moreover, from sharply negative to completely benevolent and vice versa. The United States has pursued and continues to pursue the main goal - the massive creation of areas of controlled chaos. Metasystem - humanity is not centralized, the destruction of one of the nodes will not lead to the destruction of the system. If you remember, the 9/11 attack, originally perceived as the beginning of the end of America, was reevaluated a couple of days later, and everyone realized that the two fallen towers would not affect the economic power of the states. A military confrontation between the Palestinians and Israel will not lead to a crisis in the East, so the wars in Afghanistan and then in Iraq continued. Since the mid-20th century, the United States has been committed to creating areas of controlled chaos throughout the earth, and the USSR responded symmetrically. How it all ended, we know. I strongly disagree with the fact that the USSR was engaged exclusively in raising oil prices.

    The Munchausen case lives and wins (author’s remark)

    With the economy, the states did much better. Having concentrated the main cash flows in its hands, America crap one's pants. All the others crap one's pants with her. The problem is that the states will calmly emerge from the crisis, while the rest will not. The operation to centralize one of the subsystems of humanity - the economy was successful. The destruction of the foundations of the economy - banks and KO shatov, led to the fact that almost all the countries that took part in global economic relations got into a deep puddle. Moreover, the landing script was written a long time ago. See how easy it is to manage a single-center system? Just as easily, states want to control humanity as a metasystem within which we all still live.
    If you pay attention, the story of Anton about Israeli banks trying to repeat the feat of Baron Munchausen repeated. America handed out money from left to right, borrowers took money and invested it ... in American securities (our stupid economists, sons and daughters of ministers did exactly that with our money). Thanks to Anton, I understood this after his story.

    Birthday every 18 months

    Gates was mentioned, especially his words about the Internet, and about how these same words were taken back two years later - Gates, who predicted the death of the Internet, a bunch of bespectacled freaks, claimed by the 96th year that the Internet was the future. The example of Gates emphasizes the thought of Anton - that business survives that knows how to adapt to realities, not to be fenced off from the surrounding reality. Gates "rebuilt" the company every 18 months, this is one of the main reasons why MS still lives and smells. “So that the eggs do not stagnate,” Anton said somehow. :) Funny. But the truth. It’s bad when the eggs stagnate, even in business.
    According to Anton, in a crisis it’s not necessary to cut everyone in a row, but non-productive bones - any corporate souvenir, car fleet and other things.whim. It’s hard not to agree.
    Anton said that the crisis is a wonderful time for shedding husks and draining fools. He gave examples of how in the “era of grace” strange people came into projects and destroyed them. He talked about e-start, which was supposed to be the first electronic gloss. Many well-known and talented runetchki took part in the birth of the startup, a little about the e-start can be found here: page on the SAL . The project was collapsed by a comrade who is not our comrade at all - Mr. McKinsey.
    All sorts of rating agencies, auditors (who, for example, did not save Yukos) were fools.
    Anton believes that the robbery from the side you know who should become smaller. But I do not believe. And you?
    He told an interesting story about Rosno, whose office burned down, and then it turned out that Rosno itself was the 9000th reinsurer of the building. And of the two twin towers, one was insured. He urged not to save where you can get burned, carefully assess the risks and insure themselves from them as much as possible. Then you lose more. But, if you play it safe, your sandwich will not fall butter down, and your dream will be strong and deep.
    Auto.ru and ixbt.ru were noted, this is to talk about the fact that portals, blogs, social. Networks existed 100 years ago, they lived and developed great. There was a boom of blogs and blogospheres, everyone was talking about blogs, before that there was a boom of portals, then of networks. As you can see, the most useful ones remained, all the stupid projects they took and "got rid of" (formed from "Karachun", the term is A. B. Nosik) .
    Engaged in social networks, anyway, that run after the train, which left three years ago. I think so too.

    Summary

    To summarize, I will note the main thoughts.
    1. The crisis is for the wimps, for those who have long been looking for a reason to leave the business or to remain without work, but did not find a reason.
    2. A crisis is an impetus to development when there are more offers from skilled workers, and all the silly competitors are bent because they are morons. The strongest survive.
    3. Crisis, not crisis - what's the difference? Do not make idols and think with your head.
    4. In business, there is a place for everyone, even in social services. networks. Following step three, think about what you will do and who needs you with your SS. Until you understand, nothing will work.
    5. Do not look for those responsible for the crisis, you will quickly find them. Look for a way out of the crisis - this task is more difficult.

    From the author

    Frankly, I expected more. My story reflects well what was at the seminar - a lot of talk around and around, much less - about reality, realities. In addition to the pleasant impressions from Anton’s story (interesting to listen to) , I still have a small synopsis of 5 pages, a couple of fresh ideas and not the darkest thoughts. The seminar was more like the story of a man who manages to conduct business, despite the critical situation in the country. We listened about Anton’s attitude to the crisis, about various comedic somersaults of modern Russian business, about how Anton created interesting projects.
    Anton tried to do a SWOT analysis, but I did not write a word about it. Sorry, my language doesn’t dare to call common sense an abbreviation of four letters. But I can encode this abbreviation with a special three-letter word.
    Anton said the right words. I can no longer give any assessment and form my opinion. Does Anton follow the rules about which he told us, can only tell his colleagues and business partners.

    In general, guys, the recipe for "how to make a startup and sell for $ 9,000 billion" does not exist. Damn, it seems I didn’t surprise anyone. We continue to think with our own head and work!
    Used Books

    Anton spoke of such books:
    “Frikonomiks”, “The Death of an Empire” by Gaidar, “The Road to the Future” by Gates.

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