Egg or chicken: Google finally came under Alphabet control

    The new Alphabet holding has finally begun to work in full force. Now Google is officially owned by the holding. Alphabet was created in August 2015. As conceived by Sergey Brin and Larry Page, this was necessary for the restructuring of Google’s business. The news that Alphabet finally took over, reached the public after the close of trading on the American stock exchange.

    Source: Business Insider

    However, such global changes will be almost invisible to most loyal Google users.

    Starting October 5, two classes (A and C) of Google securities on the NASDAQ high-tech exchange will be replaced by Alphabet shares. At the same time, they will have the same tickers - GOOG and Googl,reports The Wall Street Journal.

    Google will be the largest segment of the Alphabet holding company. The holding will include investment divisions of Google Capital , Nest , Google X , Calico , Google Ventures and WIng .

    The co-founder of Google Larry Page became the executive director of the holding; Sergey Brin received the post of president. The founders of the corporation plan to closely engage in pilot projects.

    Google will now be led by Sundar Pichai, who previously served as product director. He was responsible for products such as the Chrome browser and the Android operating system. The corporation remains a search, an advertising division, a map service, a Google Play Store , YouTube, and Android application catalog .

    Alphabet Holding will unite independent companies, but will not be used as a brand Alphabet.

    Back in August, the siteAlphabet earned at “We liked this name because it means a set of letters that are part of the language - one of the most important innovations of mankind; this is the basis of Google search indexing, ”admitted co-founders Sergey Brin and Larry Page.

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